I am excited to announce our newly formed partnership with Compete, a market research and online competitive intelligence company. I have used Compete tools since 2008, participated in its user feedback panels and watched it grow its software offerings as the online market developed. Compete, a panel-based online behavior tool has the biggest sample of users (over 2 million) which makes it a solid representation of the US online population.
And, it is so much more cost effective than any other online intelligence provider by thousands of dollars. My favorite reports include: referral traffic, breakdown of search traffic into paid and SEO, subdomains and industry categories. As I will be sharing more industry insights on ecommerce and online marketing here or Memesponge blog and during my keynotes, I will demo more examples of Compete application.
Tourism New Zealand has selected its first FIT online travel partners in China marking the occasion with an official signing ceremony in Shanghai this week. Over the past two years there has been a significant increase in demand for independent travel to New Zealand from China.

Tourism New Zealand’s criteria for online travel partner selection were based on their performance in China’s FIT market, the existence of dedicated internal product teams and their willingness to promote self-guided tours in New Zealand. Tourism New Zealand’s strategy is to combine the FIT online travel partnership with its Premium Kiwi Partnership, which promotes quality group travel to New Zealand.
You can easily track online performance of partners, competitors and gain deeper insights on marketing programs and campaigns from the industry perspective. Yet, if you are more serious about your analytics, you can get path-to-purchase competitive benchmarks and get real data on how your engagement and conversion metrics stack up against the industry, pre and post your site redesign. S P Singh, Managing Director, Binatone, said a€?We are absolutely delighted to be associated with e commerce website Paytm as exclusive online partner for our wireless range.
We are optimistic about the response and we look forward to strengthen our partnership in near future with relevant associations.a€?Also commenting on the tie-up, Mr. Binatone designs, manufactures and markets high-quality Motorola products in close cooperation with Motorola Mobility. For over 56 years, Binatone maintains its position as a key player in the consumer electronics industry by offering innovative products and solutions.

With current user base of more than 100 million, Paytm is on mission to bring half a billion Indians to main stream of economy using mobile payment, commerce and soon to be launched payment banking services.
Consumer brand of Indiaa€™s leading mobile internet company One97 Communications, Paytm is head-quartered in New Delhi NCR. Singh, BINATONE, EXCLUSIVE ONLINE PARTNERSHIP, PAYTM, AVP - Business, Head ElectronicsLeave a Reply Cancel replyYour email address will not be published.
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