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Because WebStarts is you web hosting, domain name, and design tools all in one there’s no need to waste your time dealing with multiple companies.
While other companies go to great lengths to keep their phone number hidden from the public our phone number is right on our homepage. The most important criterion for a successful business website is whether it accomplishes its objective. For this, direct marketing techniques are highly useful for coaxing users into taking actions you want them to take. Desire : create desire and a sense of urgency as visitors move themselves toward taking an action. Sign up for the FREE Website Marketing Weekly newsletter to receive new insights from the website building community as regards website development, increasing traffic, and building your following online. Note: I hate spam as much as you do, so your email address will never be shared, rented, or sold. After countless hours and months of hard work – the moment you’ve been waiting for has finally arrived.
Here are five things you should consider as you develop, launch and continue to build a website that attracts, engages and eventually converts site visitors into raving paying clients.
Trying to be all things to all people is not the best approach to business and will probably have you exhausted and penniless in no time. Niching and defining your target market is vital and will ensure you continue to attract the attention of your ideal client – the people who you know you do your best work with, who will benefit from investing in you, and who are looking to solve their problems.
Do they realise that they have a problem; and are they willing to spend money in order to overcome their issues? There may be hundreds of other service providers offering similar services – so what makes you different? Taking the time to build a powerful and authentic brand that instantly connects with your ideal client is vital. Identify some of your unique quirks or characteristics that continue to shine through in all that you do. When looking back on some of your successes (or how you were able to overcome a challenge), what were the skills and strengths you used in order to achieve that success? It is highly unlikely that people visiting your site for the very first time will purchase anything.
This is where your keep-in-touch strategy comes in, whether it be a regular newsletter or regular posts via your social networks. Make sure your social network links are easily located and encourage people to connect with you. Not only is it important to build a memorable brand – it’s also important to build your reputation and credibility as a specialist in your field. The way to do that is to create compelling content that confirms you are skilled in your field and encourages people to come back to your website because they want to learn more from you.
Write regular posts and articles on hints and tips that you know is of interest to your ideal client. I don’t know about you – but I dislike being lectured to and will often switch off if the information is too technical or difficult to read.
So will people visiting your website so ensure the information you share and the approach in which you share it, engages your audience.
Try incorporating other elements besides just the written word that engages various communications styles such as video and audio.


As you can see, building and launching your website is only a small step in your overall marketing and communications plan. I work with coaches, consultants and women in service-based businesses, helping them create powerful marketing messages that attract more clients who pay them what they are worth so they can double (or even triple) their results.
As a Career & Leadership Consultant I work with Women Executives and aspiring leaders, helping them get noticed and promoted so they can make a much bigger impact within the organisation. I totally agree with your statement about it being better not to say anything at all (or not yet developing a website) if you’re unclear on brand or content. I am not saying do away with the email collection, I am suggesting the maximum benefit comes when you add mobile. 3) always state the name of your business, and the frequency you will be sending text messages.
Mobile Marketing companies that break these rules can be fined and eventually shut down for non compliance.
ABOUT MEI help purpose-driven coaches, consultants and women in service-based businesses (who struggle with their marketing, getting new clients & who feel undervalued & underpaid) create powerful marketing messages that attracts new clients who pay them what they're worth so they can double (or triple) their results AND finally build the business & life of their dreams. I also help leaders (and aspiring leaders) get noticed in the workplace, get promoted AND be paid what they're worth for the results and impact they are generating. Typically to start a website you need to go out and find a hosting company, register a domain name, and learn to code. Normally if you get a separate web host, domain registrar, and web design tools you’ll have three different bills to manage and three different calls to make if you ever need support. Choose from one of our pre-designed sites and taylor it to your needs or start with a completely blank canvas.
Only WebStarts offers a true drag and drop environment where you can literally drag any object to wherever you’d like it to appear on the page. Since there’s no software to download and install  with WebStarts you can make changes and updates to your website anytime anywhere. With WebStarts it’s easy to add Facebook, Twitter, Google+, Pinterest, and other social network tools to your website. We sit here in the northern climates longing for the warm days to wax up our sweet ole Stangs, but there is nothing wrong with checking out and pricing your future dream car. Companies with a sophisticated web marketing staff deliberately place every item in a specific place on a page, think through each headline, and consider every graphic element and photograph for impact.
Your site doesn’t have to be beautiful or cutting edge as long as it ultimately has a positive impact on your bottom line. Also we can reinforce the idea that font is very important because the easier you make it for people to read your content, the more of it they absorb.Finally for your website, photography is a powerful method of reaching your audience with immediacy and impact. Why should people coming to your website choose to invest in your services and not one of your competitors? In fact marketing specialists believe that it can take between 7 to 9 communications from you before someone will even consider opening their wallet.
In order to continue connecting with people, you will need their email addresses or be connected with them through their social networks. And, remember to continue providing interesting and informative information so that people will want to remain connected with you. Ask them for their thoughts and feedback on what you have just written or ask them to share their own experience.
It takes ongoing planning and action to ensure your site visitors not only visit your website but keep coming back and remain in your circle of influence.


With so much information on the internet these days, it’s important that your website continues to engage your audience, while build trust. In fact, when I think about it, I would have to say that I always read my text messages, however certainly don’t read all of my emails. Get more detailsSPEAKINGI speak on various topics to help entrepreneurs get noticed, hired & paid what they’re worth so they can build the business and life of their dreams. Everything works together seamlessly so you’re able to get your website online in a matter of minutes. That means websites built with WebStarts are more likely to get found on search engines like Google, Yahoo, and Bing.
Instead you’re connected with a live, knowledgeable, web expert right here in the USA. Because our servers are so close to Google websites hosted with WebStarts get crawled more frequently.
The second most important criterion is how well the site works from the users’ perspectives. And, better yet – no one will be able to copy you, no matter how hard they try because your brand is unique and authentically ‘you’. So here are some questions to start uncovering your brand that is authentic and real, and will be the basis upon which you’ll continue to develop your brand voice. This way they continue to experience ‘you’ and hear your brand voice, so that when they’re ready the person who they’ll invest in – is you. So many business owners create amazing looking websites, however unfortunately they are no more than a glorified online brochure as they forget one of the most important things is engaging with your audience.
I’d be interested to find out your thoughts about sending text messages to people you may not yet have a real relationship with yet. Can’t wait to share your wisdom on the Ambitious Entrepreneur Show with our listeners! Studies show websites that are frequently crawled are more likely to receive better search engine rankings. Don’t get fooled by glitzy competitors who use slow loading flash and other technologies that will prevent would be customers from accessing your website.
Not every visitor wants the same thing, so you must juggle appeals to multiple subsegments of your target audience.
And, get them to visit, stay for a while, and keep them coming back as they continue to share and tell others about you and the work you’re doing? And, what makes your website any different from all the other service-based businesses operating in your niche? For instance, some places here in Australia are now giving out our mobile numbers and I have received a few texts from companies I have no idea about. The drag and drop editor allows you to create a compelling and unique web design that conveys the value of your products and service without having to know a lick of code.
I certainly don’t mind companies sending me text messages that I have provided my phone number to though.




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