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admin 08.03.2016

CougarLife, a dating website for women "looking to catch younger men," has accused Google of sexism, claiming that the company deemed its web ads "non-family safe," while condoning as "family-safe" Internet ads for "sugar daddy-type" sites. According to CougarLife's founder Claudia Opdenkelder, a Google account manager told her that promoting liaisons between older women and younger men was "unsafe for family audiences, even if the ads contain no sexually suggestive words or images"--while sites aimed at connecting older men with younger women received no such restrictions.
The CougarLife landing page pictures a less-than-racy, black-and-white photo of a man and woman embracing.
CougarLife promises "all the best men before they're snatched up," who "can come in all shapes and sizes, but one thing they have in common is their desire for older women. As Mashable notes, SeekingArrangement, the self described "elite sugar daddy dating site" dubbed "family safe" by Google, offers more innuendo-laden text: "Sugar Babes are college students, aspiring actresses or someone just starting out.

54 percent of cubs have a college or university degree and are looking for a mix of fun and mentorship from their cougar companions. She told the National Post , "It's not just about the ad, it's about the ad and the landing page of the site," explaining that certain "trigger" words can prompt the review of a site. In order to comment here, you acknowledge you have read and agreed to our Terms of Service. Cougars are classy, confident women that already possess many of the finer things in life -- but now want the young, hot guy to go with it. In that sphere of the dating world, women are known as cougars, and men are referred to as cubs.

Users who violate these terms, including use of vulgar language or racial slurs, will be banned.
A CougarLife spokeswoman says they are the leading online dating service for this niche of the market. Of the more than 20,000 members in Austin, the most cougars reportedly live in Gateway — with Rosedale and Zilker closely behind and rounding out the top three zip codes.

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