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23.09.2014
It took Bruce Carter a few moments to recall the last time he cracked open the Yellow Pages telephone directory. For Dan Gunn of the Victoria Advanced Technology Council, ita€™s close to a decade since he last dug out the iconic book with the walking fingers logo. This is the reality for the printed version of the directory, which hit doorsteps around Victoria this month. The change in usage that has people searching online for numbers and listings, businesses looking to advertise through other media and a reduced demand for land lines has meant the bulky, printed Yellow Pages directory is shrinking in terms of importance a€” and in size.
According to Fiona Story of Yellow Pages Group, the company is in the midst of a major transition. Story said online revenue, $367 million in 2012, now represents 38 per cent of the companya€™s total revenues and 61 per cent of their existing clients have purchased digital products with them. Story said it will get smaller still as the company is looking at reformatting the printed version. In larger centres, the Yellow Pages already have moved to making residential directories a€?by requesta€? only and in other centres they offer an a€?opt outa€? program so residents can ask not to have one delivered. Despite that reduced demand, the province will have a new area code introduced later this year. Hall said the new code will likely go unnoticed at first as it will be assigned to people with tablet computers or using smart cards to connect to the Internet.


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For further information, please contact the editor or publisher, or see our Terms and Conditions. Visit our Nanaimo real estate blog for informative articles related to the real estate industry. Turns out it was probably just over two months ago that the CEO of the Greater Victoria Chamber of Commerce needed to find a listing.
So there should be little surprise that Victoriaa€™s directory for 2013 is a shadow of its former self. There has been a 7.7 per cent drop in requests for residential land lines alone in that time. We find young people go wireless out of the gate, but they do pick up a land line later in life,a€? he said.
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The listing content on this website is protected by copyright and other laws, and is intended solely for the private, non-commercial use by individuals. This 2 storey suite has modern decor and is fully furnished, ready for your 2016 vacation time. Any other reproduction, distribution or use of the content, in whole or in part, is specifically forbidden. REALTOR®, REALTORS®, and the REALTOR® logo are certification marks that are owned by REALTOR® Canada Inc.
These certification marks identify real estate professionals who are members of CREA and who must abide by CREA’s By-Laws, Rules, and the REALTOR® Code. Spiral staircase to upper bedroom self contained suite with private deck facing the ocean and Gulf Islands.
The MLS® trademark and the MLS® logo are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA. Wireless internet for downtime when you are not enjoying the outdoor swimming pool, hot tub, tennis court, playground and BBQ's at the beach front with endless views across the strait to the Gulf Islands and mainland mountains.



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