Success secrets of the online marketing superstars by mitch meyerson pdf,self respect philosophy,medical confidence inc - Plans Download

In his book Success Secrets of the Online Marketing Superstars, Mitch Myerson introduces you to 22 innovators who have redefined the developing landscape of online marketing. Our website and services are not associated, affiliated, endorsed, or sponsored by Facebook, Twitter, Instagram, Youtube, SoundCloud, Google Plus, Pinterest, Vine or Vimeo.
In this edited excerpt, contributing author Bob Baker offers tips on how and what you can be communicating about online.Are you ready to get busy promoting yourself online? And what do you communicate to your fans, friends, followers, and subscribers?While there’s no one-size-fits-all, the key is to tailor your online marketing plan to your strengths and personality.
To help you figure this out, let’s break down this confusing topic into its most basic components.
This category might include short tweets you post on Twitter, status updates you add on Facebook, articles you post to a blog, email messages you send to fans, and more. If you can write even moderately well, this is the easiest and most common way to communicate online.2. If you have a decent speaking voice and are comfortable doing it, you might record yourself offering helpful advice or delivering a commentary on your topic.

You can also create spoken-word messages for your website visitors or social media followers.Another option would be to produce your own podcast, which is basically an online radio show. More time and technical skills are required, but podcasts are a good audio option to consider.3. There are many ways you can communicate using video, including simple talking-head recordings of you speaking directly into a webcam, interviews you conduct with other experts and entrepreneurs, instructional screencast tutorials, interviews with raving fans, sneak peeks at life on the road or backstage at a live event, a visual tour of your office or workspace, and more.4. It might be a blog post about an experience that inspired your new service or a short video asking people to come to your next speaking event.
It can be a review of your favorite new book, a commentary on something that’s hot in the news, or photos of your recent trip to a location related to your business.2. One thing smart online marketers do is “curate” content—which is just a fancy way of saying they find helpful stuff their customers might enjoy and link to it.Whatever your business is, you can start pointing people to the best articles, reviews, videos, interviews, and events related to it. By doing this, people in your target audience come to view you as a trusted source of information on your topic. While many of your updates and messages will be related to your business, product, or service, you should also consider sharing glimpses into your personal life.

If you have a sense of humor, share your wit online.  Whether it’s a comment about the funny thing one of your kids said or your opinion of the quarterback’s lousy performance last week, consider posting some of these humorous things online. If you’re laughing, smiling, or crying about something, there’s a good chance other people will, too.5.
When you’re really coming up blank for something to post online, you can’t go wrong with a funny or inspiring quote. There are countless websites dedicated to quotes, so you won’t have any trouble finding good ones with a quick search.6. I saved this for last, not because it’s unimportant but because I wanted to put it in its proper place.
Some aggressive promoters think that everything you post online should be selling something—that’s a shortsighted attitude.

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