The reason hiring an attorney would have been nice is that, not only would the consumer not have to burn that twenty to thirty hours, but he would have also enjoyed the confidence that the attorney had the required expertise to win the case. With attorneys off the table, the consumer is left with a wretched choice: do you fight for what you know is right but burn all that time pursuing a case you probably don’t have the expertise or confidence to win? CellBreaker solves this problem with technology that reduces that twenty to thirty hours down to five minutes. The legal profession focuses on inputs, number of people, hours and so forth, which is important if your revenue is driven by the billable hour.


By contrast, CellBreaker’s model is based on outputs—how much can we produce in a given period of time while minimizing the cost of inputs and achieving guaranteed outcomes? A million consumers pissed-off at you for the exact same reason is a lot more powerful than just one consumer. If you can’t even afford to fight, what does that say about your so-called rights as a consumer? This means we can leverage a million other consumers’ claims in winning your cell phone contract case.


It’s like a class-action but without that part about every class member getting a check for $8 and the class attorneys getting $8 million.



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