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BMC Mass communication is the term used to describe the academic study of the various means by which individuals and entities relay information through mass media to large segments of the population at the same time. It is usually understood to relate to newspaper and magazine publishing, radio, television and film, as these are used both for disseminating news and for advertising.Mass communication research includes media institutions and processes such as diffusion of information, and media effects such as persuasion or manipulation of public opinion.

The program consists of eight-credit course work covered by nine courses and is completed in two-year duration.
The mode of teaching of this program is correspondence package including course books and allied material, forth-nightly tutorial, assignments, radio and television programs.

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