A deep-seeded mission of this class is to introduce you to the concept of individual action as a process of social change. In this episode I’m joined by two change makers, thought leaders, and all round inspiring people. The Service-Learning project is just a beginning to what can be a lifelong process of engaging the issues of our day.
Dubow March 20, 2012 Comments After spending a week at SXSWI for the first time, I met a lot of folks in a range of roles and companies including: Large enterprises responsible for transforming their business practices and workforce to adopt social business.
Digital agencies and social business consulting firms trying to get their clients to adopt social media programs and new mindsets Social Media software vendors trying to train their clients to more fully adopt the software the client has purchased Startups seeking to scale their businesses and sell their software or services To me, one resounding theme, especially with the onset of Spring, is that Change is in the air.
With both the NHS and Australian Change Days coming up on the 11th March 2015, we got together to talk about the power of social change. Organizations and their employees may or may not want to become a social business, but the impetus for change, whether externally or internally driven, is getting stronger.
When you finished listening, please spread the word about change day and jump on line to take action and make a pledge.
In my years in organizational change management consulting, I often heard the phrase “People (or Organizations) change when the pain of staying the same is worse than the pain of change.” Another common question asked is “What’s the burning platform?” that will make executives take action. Early sociologists viewed the cultures of primitive peoples as completely static.But this view was abandoned with the appearance of scientific studies of pre-literate culture.
Anthropologists now agree that primitive cultures always underwent changes, although at a very slow pace, which initially gave the impression of their being static and stationary.All modern sociologists unanimously express their agreement on the naturalness and inevitability of Social change in each human society.
Going through with the change, whether in your personal life, or in your organization, is tough.
It may not always feel like a Choice, especially when the change is driven from an external source, such as a new CEO who has a new set of directives and style. As we’ve seen in my last post about the Change Curve, people follow a predictable process on the change journey, and each step along that journey requires a Choice to continue moving forward. Deciding to be part of the Change is also a Choice: there are benefits and consequences to either participating in the change or resisting the change. CONVICTION Once you or your leadership have decided, “Ouch, this burning platform is about to explode, I better make some changes,” then you need to have the Conviction to see it through to success. Subsequently, however, deterioration began to take place with the result that man reached an age of comparative degeneration.
In practical terms, your belief in the possibility of change may take the form of a vision of change or a roadmap of transformation (“as is” vs.
Another complementary technique to consider is solution-focused guided imagery, an approach long used by Sports Psychologists and Athletic Trainers to help athletes win in competitive situations or overcome barriers to success known as “the yips.” You can encourage your staff to imagine what a successful change would look like, or practice this yourself. Satyug, Treta, Dwapar and Kaliyug.The Satyug was the best age in which man was honest, truthful and perfectly happy.
Either way, having a positive focus and belief that your organization can successfully change will go a long way.
COMMITMENT Whether you are embarking on a personal change such as trying to lose weight, or a Social Business adoption program such as retraining your workforce on social business skills, or rolling out a new internal collaboration system, transformative Change is actually composed of many small steps that require Commitment.
The modern age is the age of Kaliyug wherein man is deceitful, treacherous, false, dishonest, selfish and consequently unhappy.This view of social change as deterioration dates ancient times. It stands rejected in contemporary times However, even today some thinkers project such a thinking when they lament and say that in our times there has taken place a deterioration in almost every walk of life.2.
Change often takes time, especially large organizational transformations such as incorporating social business practices into core business processes. Linear Evolutionary Theory or Stage Theory of Social Change:Evolutionary theory is based on the assumption that societies change gradually from simple to complex forms. People can experience “change fatigue” along the way, executives may get frustrated that adoption or performance results aren’t where they should be, and the list goes on, etc. COMPASSION It’s at this point, where we need to show Compassion towards ourselves and ideally, executives can take this opportunity to show Compassion towards their staff. Morgan gave three stages of social evolution-savagery, barbarism and civilization through which all societies pass. What it does mean is acknowledging that Change can be difficult for some, validating the challenging nature of change, and reaffirming that each step of the way requires Commitment, and re-Commitment on the part of the entire team of staff and executives. We can think of the change journey as a series of Choices and small steps requiring micro-Commitments.
When things don’t go according to plan, have some Compassion for yourself or your teammates. And recall that Conviction and belief in the possibility to Change that got you started on the change journey in the first place. In the first stage man believed that supernatural forces controlled and designed the World. He advanced gradually from a belief in fetishes and deities to monotheism.This stage gave way to the Metaphysical stage, during which man tried to explain all phenomena by resorting to abstractions. In the Positivists stage, man considers the search for ultimate cause hopeless and seeks the explanatory facts that can be empirically observed.

In its primitive stage, the state of militarism, society was characterised by warring groups involved in a merciless struggle for existence.From this stage of militarism, society moved towards a state of greater differentiation and integration of its parts.
Dubow Jennifer is the Global Social Business Transformation Leader in the Inside Sales organization at IBM. She works with digital and social selling focal points located in sales centers around the world, to help Inside Sales representatives adopt digital and social selling practices to increase leads generated and win revenue, while deepening client relationships.
He held the view that societies are changing in the direction of greater differentiation, interdependence and formal control under impact of the presence of increasing moral density.Some Russian sociologists also subscribe to the stage theory of social change.
Jennifer has held a variety of B2B marketing roles and also has five years of organizational change management consulting experience. Soloviev conceived of three stages of social evolution as the tribal stage, the national governmental stage, and the stage of universal brotherhood.The multilinear evolutionary theory holds that change can occur in several ways and that it does not inevitably lead in the same direction. For example, the theory of demographic transition graphically demonstrates that population change has occurred differently in more developed versus developing nations.Medical and public health technology was introduced gradually in the developed nations which gave them time to adjust to falling death rates and resulting rise in populations. Being willing to stay the course with the overall vision while adapting how you get there along the way can be important to maintaining that momentum and morale that’s all too critical.
However developing nations got this technology in a short span of time and it led to o dramatic population growth and a severe pressure on social services and natural resources including food production.3. Telic Theory of Social Change:A number of sociologists have held that social change can be brought about by means of conscious and systematic efforts. I will be traveling from Tuesday, March 20th to Thursday, March 22nd with limited access to email.
Ward has asserted that progress can be achieved by means of purposive effort or conscious planning. Through education and knowledge intellect can assert itself over emotions and this can lead to the possibility of effective planning.According to Ward, natural evolution is a very slow process, whereas intelligent planning can and in fact always accelerates the process of natural evolution. Cyclical Theories of Social Change:Cyclical theories of social change hold that civilizations rise and fall in an endless series of cycles. I agree that people need to be flexible as curve balls come down the road and also not get complacent when things take longer than expected. He saw society moving in continual cycles of growth and decay.He said that each civilisation is like biological organism, taking birth and then going to maturity, old age and ultimately to death. Sometimes people get really set on the original plan without realizing that some of that activity could be a sunk cost and it’s better to adapt and be flexible as you say. He studied eight major civilisations, including the western civilisation and said that western society is in its old stage and is entering the period of decay.
Some sociologists believe that society has a predetermined life cycle and has birth, growth, maturity and decline.Modern society is in its last stage. But since history repeats itself, society after passing through all its stages, returns to the original stage, whence the cycle begins all over again.This concept it’s found in Hindu mythology, according to which Satyug will again start after Kaliyug is over. This ancient concept of cyclic social change is still held even by some modern thinkers who however give different versions of it.The French anthropologist and biologist Vacher de Lapouge holds that race is the most important determinant of culture. Lapouge maintains that civilization develops and progresses when a society is composed of individuals belonging to superior races and declines when racially inferior people are absorbed into it.According to him, Western civilization is doomed to extinction because of the constant infiltration of foreign elements and their increasing control over it.
The German anthropologist, Otto Ammon, the Englishman Mouston Stewart Chamberlain and Americans Madison Grant and Lothrop Stoddard also agree with the view of Lapouge which may be called the theory of biological cycle.Spengler developed another version of cyclical theory of social change. He analyzed the history of various civilizations including the Egyptian, Greek and Roman and concluded that all civilizations pass through a similar cycle of birth, maturity and death.
The western civilization is now on its decline which is unavoidable.Relying upon data drawn from the history of various civilizations, Sorokin concluded that civilizations fall into three major types, namely, the ideational, the idealistic and the sensate.
In the idealistic type of civilization (culture) reality and values are regarded sensory as well a supersensory. The thought and behaviour of man are partly anchored in the materialistic and partly concerned with the other world.In the sensate type of civilisation (culture) the whole way of life is characterized by a positivists-materialistic outlook.
Reality and value are merely what the senses perceive and beyond sense perception there is no reality. Toynbee, the noted English historian, has also propounded a cyclical theory of the history of world civilization. He maintains that civilizations pass through three stages, corresponding to youth, maturity and decline. Every society has to face challenges from outside environment and also from internal and external enemies.The achievements of a civilisation consist of its successful responses to such challenges and in case it cannot mount any effective response to the challenges, it dies out. The confusion of the To-Be state and getting there is akin to your burning platform, or catalyst, for change.
However, applied change management strategies introduces a new form of confusion as new ties between people, new technologies and new processes are put in place. It’s a perspective I believe helps with seeing the change from both sides of the table. Structural-Functional Theory of Social Change:The Structural-Functional theory of social change has been a very popular theory of our times. It is strongly advocated by several sociologists, particularly by Tallcott Parsons and Morton.

According to its advocates, every social system has two aspects, one structural and the other functional. Function is the consequent of the activities of structures.All the structures are closely related to each other and all the functions are interrelated and interdependent. Yes, confusion and sometimes adding a little chaos into the system can help generate buzz and compel people to take action. However, in our program, we are working to reduce confusion with a coordinated approach using a Program Management Office at the global and regional levels, and more streamlined sets of meetings, communications, and consistent management system. Each structure serves its own function and at same time helps others to function.In this way the whole social system functions and undergoes social change. A change in the marriage system from an arranged marriage system towards a love marriage system leads to changes in caste system, family system, joint family system, rate of divorce and even religion.Functional theorists are concerned with the role of cultural elements in preserving the social order as a whole. If this does not take place, the society’s equilibrium gets threatened and several strains develop. As communities grow larger and larger, societal units get divided and subdivided.The functions of the old structures are taken over by several differentiated structures.
August 6, 2012, 14 Comments on Is There A Place For Anonymous Posting Within Internal Communities? Just as different structures and agencies specialise in different functions, individuals also tend to specialize in specific occupations.Functionalists assume that social institutions cannot not persist unless they contribute to overall social integration. As social units multiply and specialised occupations tend to grow, it becomes necessary to coordinate all aspects of society.6.
Deterministic Theory of Social Change:The Deterministic theory has been a widely popular theory of social change among several contemporary sociologists. According to this theory there are certain forces, social or natural or both which bring about social change and the circumstances which determines the course of social change.Sumner and Keller insist that social change is automatically determined by economic factors. Karl Marx held a total faith in the theory of Economic Determinism of history and social change.Marx held that human society passes through various stages, each with its own well defined organisational system.
Each successive stage comes into existence as a result of conflict with the one preceding it. Change from one stage to another is due to changes in the economic factors namely the methods of production and distribution of material means of life.A change in the material conditions of life brings changes in all social institutions, properly system, state, religion and family. All aspects and phases of social life are dependent upon the economic factors and are almost entirely determined by it.According to Marx, the social order has passed through five phases called the oriental, the ancient, the feudal, the capitalistic and the communist. The resulting social order will not reach its full development at once but will go through two stages. It is our goal to help enterprise professionals and the agencies and consultants that serve them with valuable, relevant and actionable news, opinion and insights related to the industry. In the first, there will be dictatorship of the proletariat during which the proletariat will rule and crush out all the remnants of capitalism.In the second stage, there will be real communism, in which there will be no state, no class, no conflict and no exploitation. The site will focus on industry trends, best practices and insights; as well as professional opinions from our contributors. Marx visualized a society in which the social order will have reached a stage of perfection. No one can deny that economic factors always influence social conditions of life and the process of social change.But no can also hold that economic factors are the only activating forces of human history. 2012 Read previous post:How Membership Organizations Can Get Started with Social CRMHere's the slide deck from a presentation I gave at the Avectra Users and Developers Conference. There is no scientific proof that human society is going through the stage visualized and explained by Marx. His claim that man is destined to attain an ideal stage of existence is little more than Utopia.A number of social thinkers opposed to the theory of economic determinism do not consider material elements of culture as the basic factors of social change. Some of them reject the deterministic theory of social change while other simply reject the theory of Economic determinism but prefer to hold ideas as the moving force of history. Frazer and some others held hold that religion is the chief initiator of social change.The theory of religious determinism has been criticised by Sorokin. He advocates the view t change is initiated in the material culture and then it spreads to other spheres. Social Change comes under the impact of several factors and not by any single deterministic factor. Hence the Deterministic Theory of Social Change is not fully valid.Advertisements:How Science and Technology affect all aspects of social life? Our mission is to provide an online platform to help students to discuss anything and everything about Essay.

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