Interviews are one of my favorite ways to create content, but good interviews don’t just happen. As a former news producer, I’ve spent years asking questions and learning how to glean as much information as possible from an interview.
Here are a few of my top tricks that can help content marketers get the most out of their interviews.


Every conversation resulted in an engaging piece of content, the chance to showcase the internal talent, and frankly, really enjoyable conversations between myself and the designers.
People can cite a statistics while giving their opinion, but they may give the wrong qualifying information, swap numbers around or simply misspeak, we’re all human.
Filed Under: Content Creation About Cate ConroyFounder of Concentric Content Marketing, marketer, writer and lover of all things media.


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