Investigative journalist Neil Strauss wrote The Game: Penetrating the Secret Society of Pickup Artists, the seminal non-fiction text about the inside world of the "seduction community".
To see our content at its best we recommend upgrading if you wish to continue using IE or using another browser such as Firefox, Safari or Google Chrome. He has Velcro-like thunder-grey hair and one of those shrewd faces which screams 'LA nerd'. He looks like an older Mark Zuckerberg – an apt similarity, given that, as with Facebook's inventor, Jeffries is the founder of his subject.
Strauss was a self-described chick repellant–complete with large, bumpy nose, small, beady eyes, glasses, balding head, and, worst of all, painful shyness around women.
Neil does name the chapters after Mystery’s techniques and he does explain a few of these.
Le titre original est The Game: Penetrating the Secret Society of Pickup ArtistsNeil Strauss' Stylelife AcademyNew to The Game?


Learn The Game, watch exclusive videos and get dating advice that actually works from Neil Strauss and his top coaches. In other words, Jeffries makes a complete stranger besotted with him using years of study, in-field experience and a packet of ketchup. Although written under a pseudonym, his friends and PUAs knew Strauss was the author of the piece. The Game featured on the New York Times Bestseller List for two months in 2005 and spawned a VH1 television series The Pickup Artist, hosted by 'Mystery'. When the main players in The Game were still looking over their pencil cases at the popular girls on the other side of the class, Jeffries was out on the street, chatting girls up, getting their numbers and, more often than not, getting them into bed too.
After gambling his last $500 on a full-page ad in a magazine that extolled his pickup abilities, Jeffries got a call from the number one chat show in America at the time: The Phil Donahue Show. Strauss went on to write two bestselling books about seduction in the mid noughties, often using the (possibly self-proclaimed) title of the greatest pickup artist of all time.


I don’t think everyone has stolen from me but a lot of people have stolen a lot of stuff. Earlier this year, in the wake of the Santa Barbara killings, it was revealed that 22-year-old gunman Elliot Rodger had been a regular visitor to online PUA forums.
After apparently failing to pick up women, he joined a message board called PUAHate, where men go to debunk PUA techniques.



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