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MORE ABOUT BRANDONAfter being physically and mentally disabled by a brain tumor, Brandon overcame the odds to regain his health to help his pregnant wife in her fight against stage 3 breast cancer.
Useful tips, tricks and information to help you get the most out of your content marketing strategy. Successful business blog marketing requires dedication, consistency, and above all else, a ton of time. Blog directories categorize and list thousands of blogs, providing backlinks to your site and offering extra exposure to readers of the directory. This practice is regarded as an old-school and potentially blackhat SEO tactic, but done right, it still works.
There are thousands of free and paid directories available for business blog marketing, often with varying levels of reputability and PageRank. You can even capitalize on existing opinions, as we did in two of our most popular business blog posts.
One of the best business blog marketing tactics is also one of the simplest: post more often.
If you’ve got a popular and active social following for your blog, it makes sense to use it for your business blog marketing. When another blogger links to your content, you can set up your host to send you a Trackback – a link to the webpage that mentioned your content.
As these 7 quick tips prove, business blog marketing doesn’t always have to be a long-winded process.
Ryan is the founder of Contender Content, an Economics and Sociology Graduate from the University of Sheffield, and a prolific writer of enthralling web content, short stories and anything even vaguely related to weightlifting.
Facebook is increasingly becoming an essential part of a business and its marketing efforts. Grow within your industry and make yourself known to like minded individuals and people in complementary businesses. Every week you should write on a topic relevant to your business and share it with your fans and readers.
If you do have a business (or even personal) blog, then be sure to share the posts you make.
Make effective use of video and photo content to increase engagement and to get people talking about your brand. Always keep up to date with the latest updates, features and news about Facebook to constantly improve your social media presence.
Content marketing is a small business marketing tool that helps the Davids of business compete against their Goliath competitors. It’s a technique as useful for authors and self-employed professionals as it is for small, growing businesses. Reciprocity is the tendency to want to do something nice for someone who does something nice for you. Content marketing is delivered through words used in articles, blog posts, books, email, podcasts, speeches, teleseminars,  tips, and videos. Instead, the content needed for content marketing comes from attitudes and habits that any self-employed professional or small business owner can master.
Content marketing can help small businesses outlast compete larger, older, and better-capitalized competitors. The turning point in the store’s history was a series of How to Buy a Stereo newspaper inserts I created.

When I was preparing newspaper inserts for Magnolia Hi-Fi, now Magnolia Home Theater with 350 locations throughout the USA,  the cost of our content marketing was extremely high in terms of production, printing, and newspaper distribution. Now, however, the Internet makes it possible for authors, self-employed professionals, and  businesses of all sizes to profit from content marketing. Tagged with: authors corner, brand building, content marketing tips, guest author, Magnolia Home Theater, roger c. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising.
Gaille is one of the top business bloggers in the world, and he has founded several multi-million dollar companies.
Thankfully, whilst you’re putting in days, weeks and months of effort into building your business blog, there are a few quick blog marketing tips you can take advantage of.
But the official word from Google is that they still pass trust and authority onto your site. To prevent any Google Webspam penalties, stick to a few dozen directory submissions, and be discerning with your choice.
There’s a direct correlation between how often you post, and how many visits your blog will receive. As well as the natural Shares and engagement caused by regularly posting valuable content, you can straight-up ask your most active followers for a helping hand. Guest blogging is a great way of building legitimate links and drawing relevant traffic from other successful blogs.
If you’re looking for other business blogging tips and advice, check out our Business Blogging 101 series, designed to guide from writing your first blog post all the way through to your first sales! In fact for around half of consumers, a brands Facebook page is more important to them than the main business website. People will begin to talk about your business and your online presence will improve over time.
Testimonials are a superb way of creating engagement and to show any potential customers what they can expect from your products or services.
Whenever you tag a customer, client or other page in this way, they will be notified that you mentioned them, and so increase the chances of getting a comment or reaction. Content marketing success isn’t simply a matter of inherited writing ability or knowing the rules of grammar. Your content marketing is not going to be measured by how hard you worked, or how long it took you to prepare each blog post or podcast. Content marketing helped a Seattle neighborhood electronics retailer expand from 1 location to dozens of locations up and down the West Coast before Best Buy acquired it.
These took the mystery out of buying a home music system at precisely the time that the firm’s larger competitors were confusing the market with too much selection and unsustainable low pricing.
Parker offers ideas, tips, and personal coaching to help you write your way to a strong personal brand, including a free workbook, 99 Questions to Ask Before You Start to Write or Self-publish a Brand-building Book. Do not ignore Facebook insights as it gives you a lot of useful information on your Facebook page’s performance. Always stay up to date with the latest Facebook news and features and any new Facebook updates. These quick tips are easy, free and effective ways of improving the exposure and reach of your business blog .

And they’re a golden opportunity to quickly add branded anchor text to your homepage links.
It makes sense: more content means more keywords, more links and more material to attract potential readers. Add a Subscription button to the footer of all of your blog posts, and minimize the amount of information your visitor has to part with. By publishing a list of Trackbacks at the bottom of your content, you create an incentive for other blogs to mention and share your content. Instead of publishing your blog post, approach a few other blogs in your niche, and see if they’re interested in publishing your piece.
Instead, explore tools, like outlining and mind mapping, that save time planning before you write. Creating a back and forth line of communication will help to bring your community to life and increase engagement and loyalty. An artificially inflates like count is not going to help you and could end causing problems for your Facebook account.
Because it flew in the face of popular opinion, and intentionally riled the very vocal community blog marketing and content marketing community. For more information on how to improve your business blog marketing with landing pages and CTAs, check out one of our latest posts: The Anatomy of a Perfect Landing Page.
It’s important not to spam your followers, so save it for the most important blog posts! If another blog links to your content, they will have a link to their site published in return.
Acknowledging people who talk about your brand is the best way of making a good public impression. Review your previously-created content and look for popular topics you can expand, or build-on. Have a good balance in the frequency of posts so that there is always something new for fans. Though indirect, this can be a great way of encouraging greater sharing and promotion of your posts – and it takes seconds to do. You’ll be judged by the consistency of your content marketing as well as the quality and relevance of the ideas you share. Look for opportunities to convert articles or blog posts into reports, teleseminars, webinars, or videos.
The best teachers are passionate about the information they want to share and how their students will benefit. Instead, at the beginning of each year, teachers prepare a week-by-week lesson plan, or curriculum, that introduces information in bite-sized chunks.

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