Offline marketing strategies for mlm,good movie making software for mac india,social media marketing objectives examples - Good Point

Here are ten offline marketing strategies to get your product known to potential customers who might not otherwise know about it - or buy from you.
This article will deal with the numerous opportunities to use offline marketing in order to make more money in an online and offline market. All stationery items that you send or hand out are opportunities to let people know about your company’s website. Today it is very important to represent the significance and the value of your company with your printed media. It is not all about winning new customers – you need to take good care of keeping the ones that have already bought products.
A good idea when you have a commercial store and an online shop would be to give people who buy offline in your store an online-discount.
Rita's – The company sends coupons with the full name of the customer for Birthdays and other occasions. Before writing a press release, think about the things your customers would like to read, watch and listen to in the media. People like reading magazines because they are personal, visually appealing, offer a unique voice and address subjects of individual interest. DB Deutsche Bahn - The customer magazine of Deutsche Bahn (German national railway) is a permanent offline marketing campaign. Advertising will make people aware of your product – when it is also effective advertising it will make them buy, too. Kit-Kat – Kit-Kat uses objects for advertising using their slogan “Have a break, Have a Kit-Kat.” and by offering sitting accommodations to the people around the world. You don’t have to think as big as major corporations – like sponsoring a well-known football club – but locally you can find sports clubs, associations, youth clubs and other societies that are looking for sponsorships. The classic functions of a marketing- event are: information, emotion, action and motivation. Eventmarketing is the job of advertising products by selling or providing them at events in order to gain new customers. Red Bull - Red Bull lies in a highly ingenious “buzz-marketing” strategy that herds consumers to exclusive and exciting events that get high media coverage.
Networking is a very important part of the marketing mix for any business – it builds up productive relationships with key people. Connect to more businesses, create business referrals and it offers the opportunity to share ideas, ask questions, discuss business and learn from other business owners. Whether it is online or offline it is always the best approach when you are helpful, truthful, likeable and knowledgeable. Face-to-face communication is very valuable and important because it enables you to meet people that matter to your business – existing customers, new prospects, suppliers, retailers and investors - all in one place.
Startup Grind (Google)- Startup Grind is an event series and website designed to help educate, inspire, and connect local entrepreneurs. Marketing partnerships are a powerful way to present yourself to customers, that you might otherwise never reach, by combining forces and coordination in order to help one another with marketing affairs without the potential of conflict or competition.
Optimally there's no exchange of money involved in a perfect marketing partnership but there is a significant promotional element.
Kit-Kat – In September 2013 it was announced that version 4.4 of Google's Android mobile operating system would be named "KitKat". Every day we see cars, vans, trucks and busses with website addresses, phone numbers, company names and logos.
It is also referred to as a "vehicle wrap" which is the marketing practice of completely or partially covering a vehicle in an advertisement or a new livery.
The selection of marketing strategies above are only a small assortment to explain why offline marketing is just as important – or generally the combination of both – as online marketing. For many professional services firms, online marketing has become front and center over the last five years, Why?
Nancy Goodyear applies her grandpa's age-old gardening wisdom to business growth, showing how strong roots and hard pruning are the secret of a good harvest. Columnist Adam Weiss takes a close look at advancements in affiliate marketing and how they're driving growth in the industry.
No matter what the product or service, marketing and advertising is a necessity for brands around the world.
Nowadays were marketing departments start to plan their business strategy; they normally focus on online channel. It is true that the Internet is a dynamic and effective marketing medium, but we have to say also that its ability to return profits has, for the most part, been unproven. During this post we will try to give you some tips that will help you to achieve your company’s goals. Another advantage of online marketing is the possibility of building a strong base of loyal consumers who could also bring in more consumers through referrals; opinions extend easily on the Net. Summing up, online marketing is preferred for most companies because is quicker and cost effective, but offline channel still giving benefits and its return is easier to measure. At first we had to do that because we had no followers and using the hashtags introduced our images to a lot of people. There are a lot of potential customers who are not reached by your online advertisement or don’t know how to use the Internet effectively – others are simply more the casual users. Since it is almost impossible to imagine, for any business today, to not have its own website, offline marketing strategies are now often tied to company’s online efforts even though the arrival of the Internet appeared to be the end for print-based and other “dated” mediums.
Make sure that your URL (website address) is printed on all possible things that leave the office in print. A good place to start promoting – just imagine how many people actually “see” an envelope that you send. If you don't want to perish in the printed world of communication you need to stand out - differentiate in order to clearly position your company. You can choose if you want to promote your product or company openly or secretly promote by giving a professional view on a related topic and refer to your website, company or product.
Most of the readers are generally interested in things they haven't heard before, find surprising or help solve problems. If you hold a deep enough interest to launch a company magazine and write articles about company realted topics, there are most likely other people out there interested in reading your news. It is always good to involve social projects within your marketing strategy – it is basically a win-win situation when it is done right and you choose the right institution to represent your company and product. Red Bull supports close to 500 world-class extreme sports athletes that compete in spectacular and often record-breaking events across the globe. The contacts can become useful and powerful advocates that support and promote your business. These characteristics are essential for any business relationship to be successful, strong and enduring. You can have conversations with customers, present your product and get the opportunity to find out about your customers needs, which is valuable for market research. Each individual company benefits from wider exposure, more referrals and marketing that is more efficient. Branding your own product with another or offering buyers the chance to win a certain product is a common marketing method.
Your website address can be added to any part of a vehicle in any possible and creative way. The trademark yellow mouse cars and yellow trucks have helped identify Truly Nolen as the pest control company with a sense of humor. Talk about your business, product and website at every important opportunity and encourage customers, friends and colleagues to spread the word. Don’t lie and cheat – for example giving your product false attributes or an exceptional feature that it doesn’t fulfill – because it will come back to your business. If you ask Zappos superfans why they love the brand, they’ll probably say something about Zappos’ exceptional customers service. If you trust the statistics of Forrester Research from July 2013 they published reports that say 92% of all purchases still take place offline. It will eventually rise above and continue to grow based on the solid foundation laid down. In a world where brands have a cut-throat battle with advertising clutter, it is essential that marketing efforts are creative, pioneering, and sometimes shocking to potential consumers to differentiate themselves from the masses of products and businesses in the marketplace.
That is why we recommend you to combine on-line and off-line efforts to develop a complete and powerful marketing strategy based on synergies.
A great example of it is Casio and what they have done for the launch of its G shock camouflage watch. Local players will participate physically in Miami, but there is a chance also to take part on the hunt for the #NeverBlendin artistic celebration. Make sure you take a few minutes out of your day to read the tips contained in the article below.
In order to also reach these valuable customers you can make recourse to offline marketing.
One of the downsides of offline marketing programs is that they can be hard to track to conversion, and also hard to identify the number of users that visit websites after getting to know about them offline. The first impression is important and can decide whithin seconds whether it is effective or not. You can also raise product awareness by leaving brochures in shops or institutions with similar interests. People can connect more with a business when they come across a professional article or popular story because it seems to earn more “trust”. Don't worry about your market size being too small or too large because your main concern comes with the content you publish. They were distributed to local politicians and appropriate organizations to increase awareness. Offline-advertising can be as simple as placing an ad in your local newspaper, a television ad or a radio commercial. Attend the right events that aim at your sector, seek support from your local Chamber of Commerce or be an active participant in the local community. A promotion ran in numerous countries with specially branded Android Kit Kat bars to win Nexus 7 devices and Google Play Store credit. Outdoor Advertising Magazine has been researching the effectiveness of mobile billboards and said that outdoor mobile media billboards have a 97% recall rate and most people that took part in the surveys thought mobile advertising is more effective than traditional outdoor advertising. The reason why offline marketing is underestimated a lot, is that the offline marketing programs are hard to track to conversion and it is hard to identify their efficacy if the consumer goes online.
Even more, consumers are paying less attention to traditional forms of advertising which makes it more important for marketers to take a grassroots approach to spreading the word about their brand. Participants in Miami will be using the new G-Shock app to connect themselves with Google Maps, this way they will be ready to participate in the hunt to the camouflaged logos hidden around the city.


Try to find the right design and repeat the structure and color scheme on all levels of media - online and offline. Some companies send out stationery coupons, personalized birthday whishes, holiday discounts and specials or small presents to loyal customers by mail. In my point of view this strategy would be some sort of “offline-blogging” – which in the online world is a very effective way of promotion.
Items such as the most common example – pens - are frequently used and forwarded and are a perfect example for a consummate giveaway. It is an unspoken, general rule that a happy customer will communicate his positive experience with others, but an unhappy customer will communicate his disappointment with more than three times as many people. Even if you are only present online, with only a website, it is not outdated to use offline marketing. It's enough time for both of you to size up each other and decide whether you can work with each other or not.
69% of e-commerce websites are now using offline marketing to drive Internet users to their sites. In marketing the value of brand recognition is a very simple but precious tool to emphasize connections between media appliances. Word of mouth can be easy to spread when you do it right – make sure you stand behind your business and others will follow.
Get your name out into the world and start using your possibilities because you might be missing out on many customers. You should make sure that all employees know well about the business and business website in order to have a strong performance and to support the word of mouth. They can teach the most important tricks to the new member while you can deal with more important issues. If you want to build a successful MLM business, you should be practicing relationship marketing.
By listening carefully and paying attention to the things that people need, you gain their trust and are able to help them in a personal way.
The special attention you show other people, now will pay off substantially in the future. One stage to watch out for in multi-level marketing is the end of the honeymoon. In any multi-level marketing strategy, even the best, there will be natural lulls where nothing seems to be happening. Keep your goals in mind, and dedicate yourself to powering through the low points. People tend to view network marketing with distrust at first, so it's your job to give them a feeling of ease. You must allay all their fears, answer all their questions, and then provide them an easy avenue to sign up themselves without feeling like they're taking any risk. That is how a true network marketer profits. You need to become a leader to be successful in multi-level marketing. They show such confidence, that many people just assume they know what they are doing, and have less doubt. Don't expect to get rich instantly using network marketing. You have to treat MLM like a job, and not a hobby, if you want to see serious income. Never help out your downline with anything outside the scope of your MLM business.
If you leverage your time by setting up automated systems to do some of your generic multi-level marketing tasks, you will have more time to network personally, with VA Hangouts Business Publicity people deserving of your time, who can actually help your business grow. Don't over-dress for a meeting with a potential lead. Wearing your best Armani suit will likely make you look like you're trying too hard, which will make you look dishonest and untrustworthy. Dress business casual in a pair of nice slacks, a button-down shirt or polo, and a good pair of shoes. The backbone of multilevel marketing is promotion. You can promote with online or offline methods, but it is the biggest thing you can do that will help.
You need to constantly strive to get whatever it is that you are offering in front of those who can use it. When using promotional techniques to generate leads, focus on one technique at a time. Social media, blogs, video marketing, and article marketing are all great ways to build contacts, but if you try to do everything at once you'll end up overwhelmed. Focus on a single aspect, make it successful, then move on to another. A positive outlook is extremely important on the road to multi-level marketing success. Staying positive helps you power on past the obstacles and remain focused on their goals. An important tip to consider when it comes to network marketing is to figure out the best ways to attract your target market. This is critical because if you do not know how to reach them and then draw them in then you are fighting a losing battle. Study your target market and find out what makes them tick. A great tip that will help you with MLM is to always read up on the subject and learn as much as you can.
The market is always changing so if you want a leg up on your competition, you'll want to learn as much as you can. Your mind is the most powerful tool in the multi-level marketing toolbox.
Once you make the decision to start a MLM career, your attitude and the way you think about it is the key to success.
It yields results. Do not stop learning if you want to be a success at multi-level marketing. Only those who stay on top of developments and changes will remain successful over the long haul. Take advantage of available resources, and invest in your own education. Listen to what your network marketing lead is saying and figure out whether they like to see data, hear data, feel data, or just to learn. If they talk about seeing results, then you'll want to provide graphs to show them about your plan. Give them exactly what it is they're looking for! You might have the right ideas about marketing and even the right drive to potentially succeed as a multi-level marketer, but your success is actually contingent on your knowledge of the business in general. That's why it's always important that you work hard to learn about different ways to market.
Use these tips to ease your transition. It is important in multi-level marketing that you visualize success. That may seem overly simple, but in MLM, it's important to be able to visualize the future. After all, your future network size has a lot to do with how successful you will be in this field.
Positive visions of the future are imperative if you want to be a MLM marvel. How do you plan on funding your network marketing strategy?
A successful campaign won't be free until it begins to pay for itself, so you have to think of where the money that you plan to put up at the start, will come from. If you don't have the money, how can you earn it? A clean office can lead to better focus, which will help you in your multi-level marketing business. Make sure to keep all your receipts related to your business in plastic totes and tuck them away - if you leave them laying around you'll find some will end up missing, or eaten by the dog! Multilevel marketing is NOT a four letter word! If any opportunity presents itself that makes you feel uncomfortable, don't join that company! When it comes to network marketing, it is important to consider that you will need to keep your content familiar and interesting to your target audience. Losing focus and will not only lose current customers, but will decrease the amount of new customers that you would have otherwise obtained. Remember that as a network marketer, you are representing a legitimate company even though you are acting independently.
This means that showing a bad attitude or misrepresenting a product may result in you being dropped from the company, which in turn could result in losing your entire network and all future profits from your sales. You need to have a schedule.
These hours Virginia Hangouts that must dedicate to growing your multi-level marketing business. If it is just be a couple of hours each day or every other day off, the two or three hours that you dedicate to your business need to be followed. Stick to your plan and work when you say you will work. One strategy that can improve MLM results is scheduling time every day to devote to the process. Good marketers set aside a daily block of time to give their work their full attention. When you are searching for a company that does MLM, find one that has things you are interested in. Your own enthusiasm for the products and service will go a long way in creating a similar interest on the par of your clients. A great tip for successful network marketing is to join online forums and participate. These multilevel marketing forums are great places to get tips on multilevel marketing for free. Do an internet search and find a forum that you enjoy and spend a little time there each day picking up tips from others in the business. If you plan on participating in MLM, you must be sure you use your products on a regular basis. Therefore, you should aim to stay loyal to the products that you offer to the public. Just like anything else in life, network marketing will become much easier with practice.
Eventually, the time that you pass working on this will feel like second nature, and you may even begin to enjoy the work you are doing. Write articles.
Write guest blogs on blogs and send your articles to article directories and offline newsletters. Not only do you get your name out in the public, but your article is a great chance to show others that you are an authority in your field. A great tip that will help you with MLM is to always read up on the subject and learn as much as you can. The market is always changing so if you want a leg up on your competition, you'll want to learn as much as you can. An important tip to consider when it comes to multi-level marketing is to understand that people want to be around a leader. This is important because if you show your strong leadership skills then people will be happy to come on board and help you work toward your goals.
A leader is attractive in more ways than one. Always try to be available to your down line with your MLM business. Sometimes you have to make the effort yourself and get in touch with them to let them know you are there and available. You are there to give them the tools they need to succeed. When thinking about multi-level marketing, use the internet to your advantage. There are plenty of social networking sites such as Facebook and Twitter that allow you to easily build a workforce, as millions of people use these sites each day.
Tracking referrals is as easy as tracking tweets and likes. Follow these tips and you will see the results in your work. While no one method is perfect, there are some simple tips that can benefit anyone trying to take off in network marketing.
I've pulled a few of those together for you here. Know how you're going to answer difficult questions about your network marketing business before they are asked.
Knowing the answers to difficult questions ahead of time will make you appear knowledgeable and savvy. If you are looking to make a multi-level marketing business a success, then you need to follow a strict schedule. You should schedule your time as needed, and then work as the schedule was intended, and your business will be running efficiently. In MLM, you must sell someone without having them feel like they've been sold. You should use tools like neuro-linguistic programming to figure out how to talk to each individual in a way that makes them feel comfortable, and use facts and figures to allay their fears.
Once they trust you, you're golden. Don't stick with what you already know and think will be enough.
If you want to be a successful network marketer, you need to have many skills that will advance your career.
Always try to learn something new. Try to avoid making promises to yourself in multi-level marketing. While it is important to look ahead and envision a large market, setting unrealistic goals will bring about a real sense of failure, if you do happen to fail to meet them. Inevitably, most promises we make with ourselves are unrealistic, so try to avoid them altogether. Remember that as a network marketer, you are representing a legitimate company even though you are acting independently. This means that showing a bad attitude or misrepresenting a product may result in you being dropped from the company, which in turn could result in losing your entire network and all future profits from your sales. Having your own website is an excellent base for multi-level marketing, but even outlets like social networking can provide a launching pad.


In addition, make sure you are taking full advantage of the exposure you can get from the various social media options to enhance your network. Having a blog that is well designed can be extremely helpful. If you do not have the time, have another company perform your network marketing. Outsourcing does, of course, require resources that you might not have, especially when you first get started. This will give you more time for other activities related to your business. When you are searching for a company that does MLM, find one that has things you are interested in.
Your own enthusiasm for the products and service will go a long way in creating a similar interest on the par of your clients. Sponsoring a charity can help you get the word out about your business.
Often, sponsorships come in various levels based on how much you donate, so you can be flexible about how much you have to give. This will get your name out to hundreds or thousands of people locally who may be interested in what you're doing. If you have found a new way to develop prospective customers or build enthusiasm for your products, share that information with your network. If you started a blog that increased your network tenfold, then let them know and give them tips to set one up themselves. If you plan on holding some seminars about multilevel marketing, sign up for The Great Courses or a similar catalog advertising service.
They do your marketing for you, allowing you to focus on your business and preparing for your talk. They also will provide tips and tricks for how to market your seminar in their catalog, which you can use later on your own. Invite your down line to engage in conversation and activity.
Build a relationship of trust, so that members of your network know they can come to you whenever they have a problem. Tight-knit teams are the most successful ones, and a successful team is exactly what you want to build. If you are recruiting for multi-level marketing over the phone, pay attention to how the person is talking.
This technique has been shown to make the person feel more comfortable with you, and will have a positive impact on your discussion. Set up a budget and stick to it if you want to be successful in MLM. Know what you will be investing every month so you can maximize profit. Do not stop learning if you want to be a success at multi-level marketing. Take advantage of available resources, and invest in your own education. When thinking about multi-level marketing, use the internet to your advantage. There are plenty of social networking sites such as Facebook and Twitter that allow you to easily build a workforce, as millions of people use these sites each day.
Tracking referrals is as easy as tracking tweets and likes. If you lack the knowledge you need to be successful, your journey as a network marketer can be a bumpy one. This is also known as multi-level marketing and has been used for years by such companies as Avon and Tupperware. When you have workers who are devoted to their part, both you and they will see financial growth. If you are looking to make a multi-level marketing business a success, then you need to follow a strict schedule. You should schedule your time as needed, and then work as the schedule was intended, and your business will be running efficiently. One of the best ways to succeed in MLM is to emulate what the most successful members of your upline organization are doing. Instead, study the techniques of the leaders of your upline, and then implement those same techniques.
Following proven leaders can help you find success more quickly than trying to figure it all out on your own. A thorough knowledge of your products is a virtual requirement for multilevel marketing success. Remember that having to admit your ignorance can hurt - even cripple - a potential sale. MLM strategies aren't free, but you also shouldn't just rely on paying for marketing materials. Classified ads, paper, ink, telephone costs, there are many things you have to consider, but make sure you keep a portion of your profits for technological advances. New techniques for marketing come up often, so you should have some money put aside to cover those costs, too. When you are engaged in multilevel marketing, visualization of success is one of your most important tools.
This might sound general, but when you are doing MLM, looking forward is crucial to helping your network grow larger.
Positive visualization is a solid and effective practice in multi-level marketing. Make it a family thing. Ask them to help you broadcast your update by re-posting them on social networking websites. Do not force your family to help you, but make them understand this is an important source of income for you. If you do not have the time, have another company perform your network marketing. This will give you more time for other activities related to your business. A professional business card is key when presenting yourself as a network marketer.
You can get handsome cards both designed and printed by online companies and shipped to your door for extremely low prices, so take advantage of these offers!
Multi-level marketing is great for providing that additional income and more! Wait until your downline is making enough money for you to live off of before you go on vacation. When you have enough income coming through passive means to literally pay all your bills, THEN you can pick your schedule as you wish and travel to far flung places.
For now, keep your debt down and work hard! A positive outlook is extremely important on the road to multi-level marketing success. Staying positive helps you power on past the obstacles and remain focused on their goals. You should diversify the occasions with which you reach out to your public.
Take a look at your community calendar and make sure you will have a booth for your company at the most popular events. Perhaps you should use different materials for each occasion by having different sets of brochures printed for different audiences. Pick one business to build and focus on just that business until you are successful. If you are trying to market multiple products at the same time, you will end up being distracted.
None of those businesses is going to "just work", and so doing more things doesn't guarantee success. Multi-level marketing can be hard work, and one way to get through it is to always be flexible and stay open minded.
By doing this you will open up more options for yourself and you may have an easier time growing your company.
Try things before you claim that they won't work. A key to your MLM success is to set a schedule and stick to it.
The hours that you can dedicate to your business, even if it is only a couple of hours on Saturday or Sunday, are critical to your success. Make a schedule, write it down, and at all costs, stick to it. When thinking about multi-level marketing, use the internet to your advantage. There are plenty of social networking sites such as Facebook and Twitter that allow you to easily build a workforce, as millions of people use these sites each day. Tracking referrals is as easy as tracking tweets and likes. As previously stated, many businesses use network marketing. It pays workers through commissioned sales and recruits, thus successfully advertising the company's product while increasing the work force.
Fortunately, there are nearly as many successful multi-level marketing strategies, as there are successful marketers. This article contains a few handy tips for developing your own strategy. Become obsessed with your own goals to see results in network marketing. Keep your goals always in mind and you will keep working towards them. Remember that as a network marketer, you are representing a legitimate company even though you are acting independently. This means that showing a bad attitude or misrepresenting a product may result in you being dropped from the company, which in turn could result in losing your entire network and all future profits from your sales. When prospecting, stop focusing on making the sale and focus on whether there is even a sale to be made.
If you focus on making the sale, you will end up wasting your time on prospects that will never turn. Learn to listen to those cues that let you know you are barking up the wrong tree, so you can move on to more likely prospects. If you are in the business of network marketing you need to make sure that you have a schedule that is realistic and that you stick to. You need to think of this as your business and put as much as you can into it if you want to be successful. When you are new to multilevel marketing, be wary of the multitudes of supposed 'marketing gurus' you may find. Unfortunately the internet is filled with tons of pseudo-experts on any topic you can dream of. Many sites that offer you help with your multi-level marketing needs are new to the business themselves. If you want to be a successful internet marketer you must never stop learning. Read as many books on the subject as you can, and if you don't have time to read get audiobooks and listen to the books while you are working.
No matter what, do not ever stop learning. Bad people don't last long in business, so be good.
It sounds too basic to be true, and goes against all the folklore of business, but in MLM it is key.
If you screw people over, or treat people badly, your reputation WILL suffer and you will end up with no business at all. One strategy that can improve MLM results is scheduling time every day to devote to the process. Good marketers set aside a daily block of time to give their work their full attention. Get yourself listed in business exchange newsletters, papers, and magazines.
Where I live there is a magazine available in every mall, subway, and office building which is called the Business Xchange. It allows businesses to swap contact information with a little blurb about what they do, and this can build both your multi-level marketing downline and give you access to people who can help you in other ways. When writing content for your network marketing website, answer the questions your reader will ask before they even think to ask them. How you come up with marketing ideas, where they can get website creation help from, what kind of tax problems they might face, these are all likely questions.
The more comprehensive your website, the more likely they are to come back for more information or convert to a lead. Try to use your odd times to work on your MLM as this will help you to fit it into your already business entrepreneur busy life. If you have any kind of work commute you can use this time to write up drafts on the train, or plan while you are driving. When using promotional techniques to generate leads, focus on one technique at a time. Focus on a single aspect, make it successful, then move on to another. If you want to be a successful network marketer, it is important that you always maintain a positive attitude. By maintaining a positive attitude you will be able stay motivated and continue the hard work that is necessary to succeed in this tough business. Personal improvement guides can be valuable resources for your multilevel marketing success. Your success will depend on your ability to motivate others, and actively promote your product. How successfully you can do these things will in turn depend on your level of positive energy, and how much of that energy you can share. Improving your inner self-will definitely improve your success. Focus on relationships and knowing your customers. Once you know what someone needs and how to convince them to buy something, you can provide them with products that they actually want.
Use surveys and interviews, to learn as much as you can about your customers before you launch a full-scale marketing campaign. Before getting into MLM think about what you hope to achieve. Having clear intentions with authentic effort, will equal the success of many in any enterprise Listen to what your network marketing lead is saying and figure out whether they like to see data, hear data, feel data, or just to learn. Give them exactly what it is they're looking for! Learning and applying what you learn, is how you are ultimately going to achieve the most amount of success, and this is especially true when dealing with multi-level marketing.



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