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Take a breath and know that it can be embraced and used in your marketing in small, slow steps! For sheer mass and constant engagement and interaction, there is Facebook, Twitter, LinkedIn, YouTube, Pinterest and others. People rely more and more on their computers and even more on their mobile devices to search for information and make their purchasing decisions. InSight Marketing Solutions is a full-service marketing company, providing consulting services from planning to completion. Recent TestimonialsEven knowing she had other clients I couldn't help but think we were her only client based on the effort she devoted to us. Often, businesses will start off with the best intentions of maximizing their social media presence but find that it is time consuming and hard to find someone to manage it all.  That is where I come in!
A lot of kids are using social media these days, and even if that isn’t surprising to you, it may be surprising to you just how many of them are using it and just how much. The handy infographic below takes a look at the social media use of teens and tweens: What platforms are they using and how much? Be aware of privacy settings, parental controls, and have an open conversation with kids about what is appropriate on social media to help keep them safe!
It might be worth noting that much of this info comes from a skewed audience: teen girls on fashion sites. What do you think about teachers who ‘friend’ students on Facebook, and then use these pages to express disgust with the education system, political, or union bargaining issues openly on the same page? Reciprocation is built upon the theory that if you give something as a gift and then ask the recipient for a favor, they’ll respond in kind. Comments – Blog posts with hundreds of comments suggest that it is a very good (or very controversial) post. Share counts – If you see an article has been tweeted 1,200 times, you are more likely to read it than an article tweeted 50 times. Be warm and personable – Whether you’re on LinkedIn or Google+, talk to people how you would interact with them at a cocktail party.
Give people things they want – For example, if you know somebody is looking for research studies on mobile app marketing, and you come across some information, share it with that person.
Be polite – Unfortunately, it’s very easy to let it all hang out online, but you shouldn’t do that. Highlight your exceptional achievements in your social media interactions and you’ll have greater influence with your audience. Limit your interactions online – James Altucher hosts a 30-minute Q&A on Twitter every Thursday. Use deadlines – Force people to act quickly by limiting how long a product, opportunity or offer is available. Social Media has quickly become a very opportunistic way to market a business.  Facebook has exploded into the second most popular website in the world with over 750 million users and half of them log on to the site every single day. Here are six effective strategies to employ to make sure that you are using the social media for small business effectively.
Once you have established your presence, the way to use social media for small business is to connect with customers.

You may think it will be too time consuming to post each day on all of the different social media sites and that is why our third effective way to use social media for small business is to aggregate.
The most important thing to remember when using social media to promote your small business is to provide compelling content.
Another way to provide interesting material to your customers, is to link to material that is of interest to you. Be sure to check back here often as we will be featuring specific social media techniques and strategies you can use for your business. The Pew Research Center recently released Social Media Update 2014—its latest survey of social media demographics and usage. The 18-page report analyzes popular social network platforms, and breaks down usage across different demographics. The report provides plenty of insight for marketers to update their social media targeting. About MavrckWe all know word-of-mouth is the most effective form of marketing, but word-of-mouth automation at scale has always been a challenge.
By focusing on influential customers who engage a high percentage of their friends around a brand's relevant topics or keywords, Mavrck's patented micro-influencer marketing platform powers consumer brands like Hershey's, Sears and Unilever to discover and activate millions of their micro-influencers to distribute content and drive conversions across social networks. On average, our "always-on" activation engine will get 3 friends to convert for every 1 micro-influencer activated.
Unlike your company’s website that has a secure way to get into the “back end” and make changes, a social media site allows users to take some control. It’s important to know about these sites, monitor the reviews and respond when you can identify the person.
This includes strategic marketing plans, social media and website integration, search engine optimization SEO, Blogs, email marketing, branding, customer retention and referral, advertising, promotional items, events, public relations, community outreach and fundraising. With over 26 years of marketing and sales experience, InSight Marketing Solutions provides marketing consulting services, including strategic marketing plans, social media and website integration, SEO, Blogs, email marketing, branding, customer retention and referral, advertising, promotional items, events, public relations and fundraising. Leveraging these popular social media tools in the classroom is a no-brainer: everything from Twitter and Facebook all the way to Instagram have found their way into lesson plans across the globe.
Kids are not responsible enough to be on these websites nor are most people in the world all you have to do is look at all the blogging with harassment, prejudice, narcissism in most forums. People flood him with questions during that time because they know he’s not available otherwise.
During the entire process of connecting with your social networks using the above tactics, you should constantly ask for small commitments. This means signing your company up for an account with Facebook, Twitter, Linked In and any other sites that you can think of. Compile your email list and send all of your customers an invitation to start following your company on Facebook and Twitter. The easiest way to do this is to get a software program or phone app that allows you to post the same message to all of the different sites at once.
It is absolutely essential that your Facebook posts and Tweets are about something that is of interest to your customers. It doesn’t necessarily have to be business related but be careful to stay away from controversial items like politics because you do not want to offend potential customers.

Include some personal information as well, like something your child accomplished at school or the latest on the little league team you sponsor. If you would like more information on all the benefits available to our members, check out a test drive today or call or office at 888-425-8122.
Are you spending the appropriate resources or are you wasting time and money on the wrong medium? At Mavrck, we harness the power of human-to-human marketing at scale by tapping into your most valuable asset: existing customers with influence. It is a great marketing tool for keeping your “brand” in front of existing Customers, for retention, and being in front of potential new Customers. Because that’s where the customers of all ages are spending their time and getting their information.
InSight Marketing Solutions works with businesses of all sizes nationally, regionally and in the Hampton Roads cities of Virginia Beach, Chesapeake, Norfolk, Portsmouth, Suffolk, Newport News and Hampton. While you’re running your business, InSight Marketing Solutions will help market your business. I will not friend any current students on facebook and let my students know that once they are in high school if they would like to request me to be their friend I am fine with that. No laws were put into place when they made the internet or these social networks and I believe this is our biggest downfall.
For example, if any of your articles have been published in popular offline or online publications, display that content on your social media accounts. Include the links to your social media sites in the email and let them know that when they add you to their friends list they will qualify for online offers that will only be available there.
For example, if you are a heating and air conditioning company, provide tips on how to keep your home cool when the forecast calls for a really hot day. One excellent way to link is through association websites related to your field of business.
Show your are part of the community and try to establish a relationship with your customers that goes beyond business. I do not use facebook as a platform for expressing disgust with the education system, politics, or union issues.
Now we have terrorists posting pics and trying to recruit through the internet (this is scary people and serious).People committing suicide to get attention. I’m very careful about what I post because I know there are young minds that might be impressionable to the views of a former teacher. No child under the age of 16 should even have a cell phone let alone a Twitter acct or even Facebook.
I have written the government about getting laws put into place for the internet and social networks and I got a letter back saying there was nothing they could do about it.

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