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Have you noticed an increase in advert placement on YouTube with a lot of businesses increasing their YouTube advertising cost?
Now With over 2 billion users, YouTube is the second biggest search engine in the world behind of Google and has over 1 million users every month. As a YouTube advertising user, you pay per view with an average cost per view ranging from $10-$30 (per thousand) with the option to have your ad in four standard ad formats.
In this instance your video ad will appear when a person searches a particular category on YouTube.
This is when your YouTube advertisement shows up on YouTube partner videos that are 10 mins or more in length.
This is the most priced possession of YouTube Advertisement, it is some worth similar to Yahoo's! In-display ads are quite the new introduction into the Youtube Advertiement placement and can run across YouTube and Google Display Network. The good thing about YouTube advert placement is that YouTube will not charge you If your targeted audience skip it before 30 seconds (or the end) you don't pay a cent, not a penny will be charged.
YouTube allows you to target your ads by selecting options such as personal demographics, location, language and subject matter. Television advertising is very expensive to reach a significant percentage of the target audience, but YouTube video marketing is extremely cost-effective. With a limited budget you will want to know where every cent of your dollar is going and how it’s being spent.

YouTube advertising allows you to prove whether consumers were exposed to a specific advert or whether they were totally engaged. No Competition MarketingĀ (NCM) is the result of using what we call theĀ Girl Scout Cookie Sales Approach.
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Well I have and to be totally honest am not surprised, but what am surprised about is the fact that have rarely seen YouTube advert placements for small businesses. Often YouTube is over looked by people when thinking of advertising on social media, but if the numbers are anything to go by, YouTube should not be shunned especially for small businesses with a small budget. This display is similar to ads on Google search, except viewers can see a snapshot of the video.
The key to getting your ad to appear the most is to use relevant keywords when setting up the ad, or the most searched key words on YouTube. When combined with targeting tools, YouTube is a great marketing platform for small businesses.
Today’s advanced analytics enable marketers to understand exactly who is watching their advert and when.

Have been able to perform researches using the built up internet marketing tool; seo web analyst as a case study and will be using the web marketing tool (platform). Girl Scouts sell their cookies at locations with established traffic like grocery stores and such. Using Google you can be able to find the most searched keywords and set these up when putting up the ad. Your ad can also show up in between ad breaks, allowing the user to choose which of the suggested ads to watch. This ad will usually take place in the form of a large banner ad with mixed media options like trailers and video clips. This way you’ll ensure that everyone within your audience easily understands your brand or call to action. NCM is a comprehensive approach to online marketing that fully utilizes interdependent infrastructure of the internet and the systems layered upon it.
Clicking the ad will deliver a user to the YouTube watch or channel page to view the video rather than playing the video within the ad unit itself. The last thing you want is to waste precious ad dollars on people with no interest in what you are promoting, especially when you are a small business with limited funds.

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