The Series:

Rest In Power is an in-depth documentary series that takes a look at the origin and aftermath of the 2012 shooting of Trayvon Martin and the subsequent trial of George Zimmerman, which sparked a national debate on race relations and revealed a deeply fractured and divided country.

CAMPAIGN GOAL:

Generate buzz and excitement for tune-in around the series through digital banners and static social creative.

PLATFORMS:

Facebook, Instagram