Social media 5 years ago,marketing internet news,make your own wedding invitations south africa - For Begninners

19.12.2015
Keep checking back for more of my favourite quotes and if you would like to see any included please leave a comment below. Social Media Consultant Essex and London based who strives to deliver maximum exposure for clients through social media marketing services. Curt Finch is the founder and CEO of Journyx, a company that offers time-tracking and resource management software.
Social media has emerged like an errant piece of debris from a tornado, and has smacked the world of business in its metaphorical face. According to a study [PDF] by the workplace psychologist group OPP, 39% of leaders said they still rely on gut instinct when making hiring decisions, and a quarter admitted that whether they liked someone personally was a major influence.
Social media tools and applications can offer a glimpse into these more personal aspects of an applicant beyond traditional hiring materials. On the flip side, Gerry Crispin, who co-authored the CareerXroads survey, levied some skepticism on the numbers he found for companies using social media.
Regardless of the confusion surrounding social media (which, by the way, should be expected given its rapid escalation in importance), there are proven techniques and applications in place, should a company wish to expand its hiring arsenal to the social sphere. The truth is, even if a company doesn’t actively include social media in its hiring strategy, it still plays a role in determining the talent pool. Since most companies would like to have a large pool of talented applicants from which to choose, it behooves them to spend some time creating a dynamic social footprint. Doyle also points out that employees who post positive things about their employer on personal social platforms make the company very attractive to prospects. For companies ready to dive headfirst into social hiring, there are a number of applications and tactics that make navigating the occasionally chaotic waters of Facebook, LinkedIn and their ilk more manageable. So, harness the power of social media to reach talented people and land key hires within a company — that is the perfect scenario, right? CrowdHired: CrowdHired works through social crowdsourcing which, aside from being an overused buzzword, offers a dynamic approach to finding employees. CrowdHired works well by eliminating the need to dredge through a large number of potentially unqualified applicants, and instead operates through the popular method of using recommendations to find the top people.
Unrabble: Unrabble attempts to alleviate the issue of applicants submitting resumes that are, shall we say, a bit fluffed up. Social media offers a whole slew of new and exciting avenues for hiring, but it will not always provide the best solution for every company.
Soren Gordhamer writes and consults on ways we can more creatively and effectively use the technologies of our age, including social media.
It is hard to know sometimes how our life has changed until we stop for a moment and look at how different it is from ten or even five years ago.
But social media communication tools have profoundly changed our lives and how we interact with one another and the world around us. Friends on social media are increasingly becoming people’s trusted sources of information, even more than search engines.
Of course, many people still use RSS feeds to stay up-to-date on blogs and publications of interest, but our list of sources for what is worthy of our attention has expanded significantly. It is easier than ever to start and launch a business today, in great part thanks to social media. While business in the past was generally conducted with those in one’s immediate environment, social media, including everything from blogging to tweeting to posting videos on YouTube, has opened new possibilities for both customers and clients. People certainly still meet others at social venues like clubs and parties, but it is easier than ever to discover people who share our interests through social media, whether that means via groups on Facebook or following people on Twitter. Of course, there is only so much communication that can happen through a social network, but via Tweetups and other in-person events, people are expanding these online interactions to face-to-face meetings. In other words, social media is increasingly being used to find and maintain both old and potentially new friendships. The old paradigm in communication was that people generally revealed very little of their fears and doubts. We now have queens acknowledging that they get nervous at times when speaking, CEOs being more honest and at times using blogs to express reservations over past decisions, and people openly sharing personal views on social issues. It used to be a big deal that Oprah had over 20 million people watch her show every week or that the New York Times was read by millions of people, and while these large media outlets still control much of our attention, now with social media, power is increasingly more widespread. On Twitter, some individuals now have a million or more followers, Facebook Pages can also have hundreds of thousands of fans, and YouTube videos can get millions of views when they go viral. Even if we have few followers on Twitter or friends on Facebook or subscribers to our blog, the average person’s influence is increasing as communication channels become more open and fluid. In every era, cultures go through numerous changes, and in recent years ours has been more impacted than anything else by social media.
Recently, we shared LUMA Partner's insane infographic showing how complicated social media has become. The largest problem with LUMA's graph was that it was created in June of 2011, long before Pinterest became nationally popular. Never mind: hosting provider InMotion Hosting made a graphic a few months ago that included Pinterest and a few others, this time in the form of a periodic table.
It's still confusing, cluttered and ever-changing, but the periodic table provides at least some hope of creating a strategy to navigating the big social media networks.


Once again, this is not every social media tool ever created in one graphic, so that's why ___________ isn't on the chart.
Using social media to promote your business is a great idea and there are plenty of social media sites to choose from. After Facebook, Twitter is the most important social media site and it is great for businesses.
While some people will point to YouTube as being the next important social media site, there is an argument to say that GooglePlus is the place to be. Pinterest and Instagram are not the most obvious social media choices but they can provide a lot of healthy and positive engagement with companies.
Instagram is a perfect platform for showcasing your products or services in the best light. If you operate in the business to business (B2B) sector, you may want to think about replacing Pinterest or Instagram with LinkedIn.
Ursula Petula Barzey who has 18+ years of business development and marketing experience working in the United States and United kingdom for international and SME companies.
Depending on who you talk to, this emergence of no-holds-barred communication has resulted in either the apocalypse for privacy and internal practices, or the advent of a new dawn of profitability and success. These findings demonstrate that traditional hiring metrics, including quality of the cover letter and interview, compete in importance with the personal preferences of the hiring manager. A survey by CareerXroads, a company that’s been tracking hiring sources for the past 10 years, found that 57.1% of respondents report that social media plays an important role in their direct sourcing program. In an interview conducted by the Society for Human Resource Management, Crispin states, “Some of the respondents stated that social media played a part in only 2-3% of their new hires, and other respondents reported that social media sites were used in 50-60% of their hiring decisions.
For this reason, she encourages companies to allow employees to access social media during work hours, as they are more likely to post about their company then.
That being said, sometimes the most effective strategies occur when a company creatively uses the tools at hand. First, the company found an employee that matched its criteria by examining his social sites online. Here are some of the most innovative tools I’ve found that can help you navigate the social hiring landscape. The process is fairly simple: An employer selects advocates from his existing contacts and submits a bounty, or payment, that will be paid to both the advocate and the employee hired as a result of the recommendation. The bounty simply adds an extra incentive for advocates to get on board and really recommend the best of their contacts. It adds a tab that says “We Are Hiring” and allows applicants to view openings and apply directly from there.
Instead, it institutes a relatively simple system of social “bragging” that requires proof to substantiate the claim.
That being said, a company that integrates social hiring practices into its repertoire will undoubtedly be able to reach many applicants who might otherwise have gone unnoticed or undervalued.
While we publish a huge range of job listings, we've selected some of the top social media job opportunities from the past two weeks to get you started. Powered by its own proprietary technology, Mashable is the go-to source for tech, digital culture and entertainment content for its dedicated and influential audience around the globe.
In recent years social media, likely more than anything else, has significantly impacted most of our daily lives.
Furthermore, by getting our news from social media, we know who is recommending it, and can easily communicate with that person about it. We can not only locate potential collaborators and employees through interest-focused Facebook groups, Twitter searches, and niche social networks, but perhaps more importantly, social media gives people who have time, but little money for advertising, the chance to engage with others and promote their business.
Who we do business with and how we promote that business has moved increasingly online, and for small business especially, social media has proved valuable. The introductions are initially made through social networks, then people develop the relationship using phone calls and in-person meetings. They tried to present the image of themselves to other people as completely confident and knowledgeable. Of course, what we decide to reveal and when to reveal it can be delicate, and there will always likely be items we wish to keep private. As the networks for sharing and amplifying information strengthen, the ability of each person to influence public opinion and policies increases. Large media companies are not likely to go away overnight, nor will the need to communicate by phone or meet people in person, but social media is providing yet one more means of engaging with people on this vast planet of ours, and if used effectively can give all of us greater choice in how we live and what happens in our world. Put it this way, if you were going to try to tell your grandmother how she could advertise her organic blueberry business online, this is what you would use. It is important to choose the one that is the best fit for your business and which will allow you to reach out to the audience you are looking for. This is the site where people are most likely on, and if you want to go where the people are, use Facebook.
You should be looking to interact with your followers and provide them with reasons to like your page. While the true benefits of GooglePlus have not been realised, the number of people who are coming on to the site every day, week and month makes it essential to have a presence on your business.


Google is driving their users to sign up for GooglePlus and there is a strong suspicion that GooglePlus elements will feed into the search engine algorithms of the site.
Pinterest has grown rapidly in recent years and it is a brilliant way for firms to be recommended by other users. This social media platform, primarily for pictures, integrates perfectly with Twitter and it should be used in conjunction with that site. LinkedIn is becoming an increasingly popular tool for businesses to connect with suppliers, customers, important people and potential networking partners.
In any case, the plethora of social networking sites has led to a reevaluation of business practices. Second, employers base hiring preferences on the applicant’s personality, sometimes even more than on the hard skills an applicant brings to the table.
A 2011 study undertaken by Jobvite goes further, stating that 89% of companies planned to use social media in their hiring process that year, and that 64% of companies directly used social media to hire an applicant in 2011. For instance, publish engaging content focusing not only on what your company does, but how the company culture operates, to give insight into the inner working of the business. The advocate then recommends individuals from his network who he thinks would be a good fit. Each time an applicant “brags” about an accomplishment (increasing sales, successfully revamping a site, etc.), they must also provide an introduction to a contact on Facebook or LinkedIn who will vouch for him. After all, you didn't choose the editors at newspapers and other publications, but you did choose the people and groups that you follow on Twitter, Facebook, or other social networks. However, rather than working to hide our thoughts and feelings, social media is helping to create greater personal transparency. As a result, we feel much less like passive bystanders and much more like participants who have a voice in the events in our world. There were a few major social media outlets that seemed near impossible to miss, mainly 2012's darling child Pinterest.
The top 5 social media sites to promote your business are likely to be: Facebook, Twitter, google Plus, Pinterest and Instagram. Once you have this and you can keep them occupied, you will find that people will take an interest in your posts. Some people believe that the 140 character limit will limit your communication but it can be a positive thing. Creating your own Pinterest board showing your products being used or how to get the best from their use will help people to see the best of your firm.
Instagram allows a company to develop a fan base in a short period of time and there is little need to create content. Being able to communicate directly with partners, suppliers and agents in a business like setting is a more effective way to do business for many firms. It's no mystery that the area with the most important long-term implications for an organization is recruiting and staffing employees.
Much buzz has been made about businesses screening the social profiles of prospective employees, but it goes both ways. Even though he was not interested at first, its knowledge of his persona enabled the company to obtain a perfect hire.
If the recommended person wants to apply for the position, he chooses whichever of his social networks he thinks will represent him best. A company that uses this app can encourage employees to place the “We Are Hiring” tab on their profiles as well. While the system isn’t foolproof, it offers a convenient alternative to wading through the piles of resumes from apparent miracle workers who single-handedly saved their company from financial bankruptcy, yet mysteriously received little enough compensation that they are now applying for another job. You cannot treat your Facebook page as a standard business page where you promote your business at all times. Having a presence on GooglePlus is ideal for the long term benefits it will likely bring to a firm. If you believe that a picture can paint a thousand words, Instagram is the site for your business. One of the biggest and oldest problems for companies revolves around acquiring a talented and creative team — and digital gives the old, traditional methods a new spin. The app also matches the skills from listed positions to profiles of friends within the employees' networks. The paradigm is now no longer to try to appear perfect, but to be more transparent with your thoughts and feelings, to reveal your humanness. If you are able to tap into the mind-set of your customer base, you will find that recommendations spread very quickly.
In the business world, positive word of mouth promotion is one of the most effective ways to promote a business.
It tracks referrals so employees can be rewarded if their recommendation results in a hire.




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