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Value Chain Analysis is one of the fundamental elements of Chain Analysis, which is itself a critical element of the contextual framework upon which all business models are pinned.
The most basic breakdown of primary functions includes input logistics, operations, output logistics, sales and marketing and service.
The most basic breakdown of secondary functions includes technology, organizational structure, human resources and procurement. Once you have derived a breakdown of domains, which should accurately reflect the processes that deliver your product or service to customers, then value-adding activities can be analyzed. The traditional Value Chain is linear - for example, it assumes that input logistics are directly related to operations - and that value between these linear nodes should be analyzed.
Further, there are links between domains to other companies - for example, output logistics may link to various other firms depending on the exact nature of an order (first class customers may require delivery through Fedex and economy customers may require delivery through the United States Postal Service etc).
All in all, advanced Value Chain, Supply Chain, Chain Analysis requires much more work than at first appears. Following purchase, the license key and video locations will automatically appear on your screen. As an advisor, you can choose to purchase software individually, or join a MAUS marketing & training Partner Programs.
MAUS offers a complete “exit and succession” cloud software platform…starting at $199 month! Structure the way you work and automatically produce stunning reports that will impress every time!
The software automatically compiles a comprehensive “exit & Succession plan” report based on the “Attractiveness” and “Readiness” index. The Attractiveness Index – How attractive your clients business is to a potential purchaser. The Readiness Index – This is based on how ready your client is to proceed with the transaction. MAUS Exit Planning software is a quick and efficient way to maximise the value of your clients’ business during an exit or succession phase. The MAUS methodology has been recommended by the Exit Planning Institute in the USA and the Institute of Exit Advisors in Australia. At the click of a button, generate a detailed action plan with automatically populated; tasks, task description, percentage complete.
The Core features of MAUS Exit Planning software business owners and their trusted advisors love most. Brand your business plans and cloud based portal with your practice and client’s information, including logos, colours, contact details, etc. MAUS offers the complete “Business Advisory” cloud software platform…starting at $199 month! The MAUS ExitPlanner Pro is a single app within the award winning cloud based software platform MAUS HUB. The trial is quick and easy and will provide you with a first hand experience of the quality of the software.
Receive INSTANT access to either free trial versions of our award-winning software, or detailed information kits and sample reports (where a free trial version is not available). Simply click the button above, then select the product(s) you wish to download and you will be taken to our download centre.. Note: You will not be charged for downloading or using any MAUS free trial versions of our award-winning software.
MAUS Exit Planner Pro is a highly impressive, effective and “must have” tool for any exit planning advisor serious on building a pro table practice. An extremely impressive software package (MAUS Exit Planner Pro) that produces exit and succession plan in minutes. I’ve only been working with the software since August 2015, in my capacity as a business exit consultant, but I am constantly amazed at the breadth of the software and the caring, cheerful support that I get from the client services team. Have only just purchased the software so I can’t comment at this stage, other than to say that if the level of service thus far is anything to go by, I will be well pleased with my purchase.
I highly recommend MAUS Business Systems for anyone wanting to become a Business Coach or considering purchasing the software.
Many thanks to you and team for a very successful annual conference, apart from the many laughs we all had, the education benefits of learning something new or brushing up old skills is a great theme MAUS should continue, I got much value from every session including the Grant information session, the event offers a lot of rich content. The products that MAUS have launched are sensational and will add real value to our clients, while allowing us to be super effective with our time management in front of clients. I have only just purchased the online suite and have much to learn but the level of support provided so far is fantastic, I’ll continue to comment as I progress through my learning and use. The SWOT Analysis solution from Management area of ConceptDraw Solution Park contains examples and templates of SWOT and TOWS matrix diagrams. Much like the artist squinting to improve his vision, you need to see the high points and main priorities only, or the important points get lost in the details. Get practical ideas and good models with dozens of examples of successful marketing plans with Sales and Marketing Pro. These examples are personal interpretations, used without permission, of the underlying value propositions. Michelin Tires: Offers safety-conscious parents greater security in tires, at a price premium. QuickBooks: Offers user friendly, dynamic accounting software at an affordable price point for small businesses. For example, the importance of communicating a value proposition is obvious in the advertising message.
The most classic of the competitive edges are those based on proprietary technology and protected by patents.
For example, for years Apple Computer used its proprietary operating system as a competitive edge, while Microsoft used its market share and market dominance to overcome Apple’s earlier advantage.
The competitive edge might be different for any given company, even between one company and another in the same industry. What a stuff of un-ambiguity and preserveness of precious familiarity on the topic of unpredicted emotions. In the last two months we’ve examined both why and how to develop a multi-channel strategy. In creating a multi-channel strategy, we incorporate five types of channel partners: OEM, Direct, Alliances, Solution Providers, and Mass Distribution. When designing a product or service in a new market, a good way to quickly and cost-effectively build sales is to develop Original Equipment Manufacturer (OEM) relationships.
For example, Aether Systems (wireless and mobile data solutions) has an OEM relationship with Neomar Inc (wireless microbrowser).
Utilizing OEM partners is a great way to generate revenue and gain product usage for a fairly unknown technology or company. One challenge with OEM relationships is that you usually don’t get branding rights (no “Intel Inside”), so you may be missing an opportunity with each sale from your OEM partner to generate market awareness for your product and company.


Another challenge with this model is gathering the necessary customer feedback for product and service improvement.
Direct sales are critical in the early stages of market development, especially with a technical product.
With a direct sales model, you receive direct feedback from potential customers on the features, benefits, and value proposition of your product or service.
For example, Allegis, a Partner Relationship Management (PRM) software company, primarily sells direct.
The key to successful direct sales is focusing on communicating clear product value in a market filled with technical products. Even in later stages of market development, you should always keep some direct touch with customers to maintain visibility into customer preferences and market dynamics. You can also gain leverage and customer feedback through a direct electronic commerce model (on-line), but this venue may have limitations because it requires hefty advertising to draw customer interest to the web site. By developing sales and marketing partnerships with other software and hardware companies, you can enhance your ability to offer a “full solution” to the marketplace at any stage of the development cycle.
Appropriate alliance partners sell compatible products (hardware or software) that are targeted at your same audience. As an example, Hewlett Packard might create an alliance partnership with an enterprise software company, such as CRM software provider Siebel, to encourage and empower the sales and technical teams within the alliance organization to recommend HP servers.
One challenge to address in creating alliances is designing relationships that are relevant to the marketplace. The second challenge is creating and communicating a strong value proposition to the sales and services teams of your alliance partner and to the market place as a whole.
Unfortunately, many alliance relationships end up solely as “Barney” relationships – with a handshake, a hug, and a press release (everybody loves everybody). As the market matures and the product becomes increasingly “whole” and known, most organizations turn to solution providers for increased sales. We tend to lump them all into a “service provider” label, because their main focus is to design solutions (products and services) to meet end-customer business needs.
These solution providers specialize in your general area of technology (networking, wireless, etc) and perform the function of recommending or reselling your products and services to customers.
For example, Accenture, a systems integrator, creates an e?business solution for clients by combining Siebel’s CRM software, SAP’s Enterprise Resource Planning (ERP) software, Vitria’s application middleware software, HP’s servers, and its own integration services and business process methodology.
You can reach a greater number of potential customers by building relationships with solution provider organizations. The challenges lie in engaging, educating, and empowering the individuals at your solution provider partners to effectively represent you. The key to working with solution providers is to effectively educate and motivate them to ensure the end-customer receives the level of service desired. When the market reaches maturity and your product becomes “mainstream,” you can gain additional sales leverage and economies of scale by utilizing distribution organizations. As a business-to-business example, Cisco sells its hubs and routers to distributors such as Ingram Micro and Tech Data.
The challenges in a two-tier distribution model are to understand the customer buying preferences, produce clear product benefits, and excellent customer service. When utilizing a distribution model, it is critical to create end user awareness of the product features and benefits because you are relying on correct information passing from one hand to the next. Now that you know which type of channel to use at different stage of product and technology adoption, next month we discuss integrating these channels into a cohesive plan. The Service Workforce Management Technology Revolution Use of Workforce Management (WFM) Technology in the field service industry has exploded over the last 10 years. In December 2013, Frost & Sullivan published a study about the Mobile Workforce Management space in the North American marketplace, which includes the United States and Canada. You should use the other models and frameworks within this software to further differentiate between, and add to, these domains.
Again, you should use the other models within this software to further differentiate between, and add to, these domains. However, in reality, each domain links with multiple other domains - for example, sales and marketing often link with input logistics in order to determine costs, pricing and branding. For example, a focus on the Supply Chain may lead to optimization (which may cost money) whereas a focus on the Value Chain may lead to value-adding (which may save money). Common value-adding and margin maximizing activities could include minimizing the risk of the future cost of oil (purchasing, hedging; this is common amongst airlines) or countering political risk in new markets (many western energy firms considered a move into Russia to carry certain risks). MAUS ExitPlanner Pro will help you to create comprehensive exit and succession plans in minutes rather than hours. The audit process is automated with client questionnaires that can be automatically imported and then printed with 20-120 page reports. The report automatically calculates the score and graphs the gaps indicating the necessary action plan that is needed to increase the value of the business. It is similar to a reverse due diligence but covers a large range of additional value enhancement criteria.
It will save so much valuable time, and help produce credible, professional documentation in minutes. It used to take months to accurately audit and generate documentation of your clients business.
MAUS Exit Planner software automatically produces a report with easy to understand graphs that show the areas that are require attention. Lets face it, your client is the expert of their business, you are the expert in the process of analysing and improving their systems. It features a complete suite of cloud business apps that will give you the competitive edge. If for any reason you would like to return the product, you may do so within the 30 day purchase trial period. It helps you to quckly design SWOT and TOWS matrices using ConceptDraw PRO diagramming and vector drawing software. You therefore focus on specific target markets, on your most important products or services, and on your most productive sales and marketing activities.
Play toward your strengths and away from your weaknesses and take advantage of the opportunities ahead.
A value proposition defines the benefit offered, the target market group, and the relative pricing. First, understand the value proposition in all three parts: the benefit, the target customer, and the pricing. Several manufacturers used proprietary compression to enhance video and photographic software, looking for a competitive edge.
He is listed in the index of "Fire in the Valley", by Swaine and Freiberger, the history of the personal computer industry. In this model, you license your technology to another company that embeds your products into its solution.


The key to OEM sales is to choose partners that will quickly get large quantities of your product into the market. You can minimize this effect by aggressively promoting awareness that the OEM partner has licensed your technology or incorporates your product in its solution. Since you as a manufacturer are removed from the customer purchasing the products, you miss feedback and input in the sales cycle.
In this strategy, you promote new products and new technologies by hiring a sales team to communicate directly with customers. The challenge most technical companies face in an early market is promoting the product or solution’s value to customers instead of promoting the cool whiz-bang technology. It can take the form of joint selling with channel partners, direct key accounts, or on-line resources. Alliances are especially relevant in an early market phase when solution providers haven’t yet adopted selling your products.
The goal of an alliance partnership is to recommend each other’s products as a part of full-solution sale.
An alliance marketing the products from a server manufacturer and an enterprise software company makes sense. Usually, they combine reselling or recommending other companies’ products with their own custom products and services to provide a “full solution” that addresses a particular specialized need. Ingram sells volumes of packages to several stores – one of which is Staples (office supply retailer). Resellers looking to provide networking solutions to their customers then purchase Cisco’s products from the distributor. In the Palm example, the Palm channel managers only know that Ingram Micro sold ‘X’ units and possibly to whom (Staples, etc). Because the information on product features and benefits flows through two sets of organizations before reaching the end-customer, you risk incorrect customer expectations set by the retailer or reseller. Also, if the user has questions about their product, he or she is most likely going to contact the manufacturer directly, instead of the retailer or reseller. Product Innovation is one area that is not normally included in the de jure model but is often included in the de facto model. Finance is one area that is not normally included in the de jure model but is often included in the de facto model. Gaps found in these forms of analysis can justify mergers and acquisitions, partnerships, outsourcing and so forth.
This tool provides you with a structured process to analyse your clients’ business and provide a detailed exit action plan.
Each report is automatically branded with your practice details and includes your client details that are automatically merged into the reports.
This makes any purchase of the MAUS product range effectively risk free and provides you the flexibility to ensure sure you are happy with your purchase decision. Using all the means you have, from advertising, positioning, public relations, packaging, or whatever other tools you have available, communicate that value proposition to your target market. With a retail location, the layout and design of the store are communicating a value proposition. If you’re offering greater reliability at a price premium, for example, make sure you deliver. In services, however, the edge can be as simple as having the phone number 1 (800) SOFTWARE, which is an actual case. Maybe it’s your customer base, as in the case with Hewlett-Packard’s traditional relationship with engineers and technicians, or it’s image and awareness, such as with Compaq. These factors are critical if a young company (or product) wants the flexibility to adapt quickly to market reaction and changes. Before traditional channel partners are willing to invest in learning and servicing a new technology or product segment, you can gain traction in the market with a full product solution by effectively partnering with other hardware and software companies.
By utilizing distribution organizations, Cisco can expand its reach to tens of thousands of resellers, which in turn increases its reach to hundreds of thousands of customers. Retailer information (or reseller for business-to-business sales) is strongly guarded by distributors. Scott Cozzo’s 15+ years integrating ClickSoftware Workforce Management solutions allow him to quickly identify key requirements and apply our holistic approach to WFM for sustainable ROI. This is an employee-facing mobile solution category that is sometimes labeled “mobile field service management,” “field force management, “or “field service automation. Snapshots of the Value Chain at different periods can highlight revealing value-adding opportunities. Deliver you client a professional exit and succession plan report with just the click of a button! In 15 minutes you can engage your client with a structured set of questions that are easy to understand and simple to answer. This process means you spend minutes generating documents for your clients – why not also use this as a marketing tool? The service and support from MAUS is excellent with great webinars and I look forward to having a long and successful engagement with the team. Consider the difference between an expensive clothing boutique and a discount merchandiser.
In a manufacturing business, for example, quality control and manufacturing resources might be keys to success for one strategy, and economy of scale for another. You can build on the success of your OEM venture by promoting the relationship in your direct and indirect sales efforts. They have specialized services that provide economies of scale in shipping, warehousing, and credit financing options. MAUS Exit Planning software will do the rest; click a button to automatically generate a professional report that includes a an exit gap analysis, exit action plan, and exit business plan.
A computer retailer wanting to communicate service and reliability might have a large service counter prominently displayed.
In another example, the keys might include low cost of assembly, or assembly technology in packaging kits. However, you always need to keep a strategy for incorporating all five in your business and sales plans.
The direct sales model works for Allegis because the technology solution is new the marketplace.
Long ago, auto dealerships learned the value of putting service representatives into white coats. This model is called two-tier distribution because your products pass through two organizations before they reach the end customer.



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