Marketing mix product example 3d,online advertising 2015,make presentation slideshow - Try Out

31.08.2014
Promotion plays a role in the perception the possible target audience may have about your service. Services marketing is that elusive concept which stays incomplete without a thorough understanding of 7 Ps. Also did you read our article on the The 4 P’s of Marketing – The Marketing Mix strategies?
This is an awesome 4P Marketing Mix diagram for business and marketing PowerPoint presentations. You can download this free marketing PowerPoint presentation template including two unique slide designs with marketing mix diagrams. Alternatively you can use this free PPT template in business presentations including product development, product strategy and innovation.
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Who would want to travel 10 miles to have a regular dinner, even if that is priced very competitively and has a super quality?
Services being intangible, processes become all the more crucial to ensure standards are met with. These form the critical success factors for any service as evaluated by a possible customer. Our authors are educators from top QS ranked universities and practitioners from multinational enterprises. Inside this marketing PPT template you can find a diagram combining the four key concepts: price, placement, product and promotion.
You can purchase the business model pack for PowerPoint if you need a complete set of diagrams and charts for your business presentations. We are an independent website offering free presentation solutions and free PowerPoint backgrounds for presentations.
Services can range from financial services provided by the banks, technology services provided by the IT company, food and ambiance as a service provided by restaurants or even a blog where an author provides a service (information presentation, interesting reading etc) to his audience.


The attributes of the product, vis-a-vis the attributes offered by competing products and substitutes, are important in estimating the competitive scenario for the marketing strategy formulation. Promotion leads to service (brand) recognition and further establishes a proxy to evaluate quality of services based by potential customers. Process mapping ensures that your service is perceived as being dependable by your target segment.
Services marketing are dominated by the 7 Ps of marketing namely Product, Price,  Place, Promotion, People, Process and Physical evidence. What is important to note that services being all the more intangible, the price becomes an important factor for the actual service consumption to happen, after service awareness and service acknowledgement. Many different promotional tools are often used like internet advertisement, special events, endorsements which happen out of the store or in-store merchandising like branded boxes from Custom Boxes Now, plastic dump bins and digital signage. Intensive training for your human resources on how to handle customers and how to deal with contingencies, is crucial for your success. Would you like eating at a joint where the table is greasy or the waitresses and cooks look untidy and wear a stained apron?
The 7 P framework is one of the most popular framework for deciding a marketing strategy, right from strategy formulation to actual implementation.
It is also a very important component of a marketing plan as it determines your firm’s profit and survival. Adjusting the price of the product has a big impact on the entire marketing strategy as well as greatly affecting the sales and demand of the product. If a company is new to the market and has not made a name for themselves yet, it is unlikely that your target market will be willing to pay a high price.
Although they may be willing in the future to hand over large sums of money, it is inevitably harder to get them to do so during the birth of a business. Always remember that a low price usually means an inferior good in the consumers eyes as they compare your good to a competitor. Consequently, prices too high will make the costs outweigh the benefits in customers eyes, and they will therefore value their money over your product.


When setting the product price, marketers should consider the perceived value that the product offers. There are three major pricing strategies, and these are: Market penetration pricing Market skimming pricing Neutral pricing Here are some of the important questions that you should ask yourself when you are setting the product price: How much did it cost you to produce the product?
Do you think that the slight price decrease could significantly increase your market share? Promotion is comprised of various elements like: Sales Organization Public Relations Advertising Sales Promotion Advertising typically covers communication methods that are paid for like television advertisements, radio commercials, print media, and internet advertisements. This includes press releases, exhibitions, sponsorship deals, seminars, conferences, and events. Word of mouth is an informal communication about the benefits of the product by satisfied customers and ordinary individuals. Harnessed effectively and it has the potential to be one of the most valuable assets you have in boosting your profits online.
An extremely good example of this is online social media and managing a firm’s online social media presence. In creating an effective product promotion strategy, you need to answer the following questions: How can you send marketing messages to your potential buyers? It is important to devise a plan that balances profit, client satisfaction, brand recognition, and product availability.
It is also extremely important to consider the overall “how” aspect that will ultimately determine your success or failure. The ultimate goal of business is to make profits and this is a surefire, proven way to achieve this goal. I think branding is entirely different concept and that built with special attributes the business products have.



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