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21.11.2014
A couple of weeks ago the whole database of Ashley Madison, the well-known cheating website, got hacked and lots of its users’ personal data became public.
Whether you were active on the site or just registered out of curiosity, your name may be in that database and that means it will eventually be published online in various forms and publications. It’s only the matter of time before one of these web pages with your name on it will rank in top 20 in Google search results for your name which may hurt your career and personal life. Nowadays everyone googles everyone: You google your future date, CEOs google their potential employees. Get monthly updates on industry news, great reads from around the web, ninja news and special deals! Social Media has quickly become a very opportunistic way to market a business.  Facebook has exploded into the second most popular website in the world with over 750 million users and half of them log on to the site every single day. Here are six effective strategies to employ to make sure that you are using the social media for small business effectively. Once you have established your presence, the way to use social media for small business is to connect with customers. You may think it will be too time consuming to post each day on all of the different social media sites and that is why our third effective way to use social media for small business is to aggregate. The most important thing to remember when using social media to promote your small business is to provide compelling content.


Another way to provide interesting material to your customers, is to link to material that is of interest to you. Be sure to check back here often as we will be featuring specific social media techniques and strategies you can use for your business.
Its hard to tell what the reaction would be when anyone finds out you were in any way connected to Ashley Madison.
The database is public for ever: If your name is there, you are most likely to see your name ranking for an Ashley-Madison-related result one day. If your story gets into the news or if reputation crisis may effect your company, it’s a smart decision to use online reputation management service. This means signing your company up for an account with Facebook, Twitter, Linked In and any other sites that you can think of.
Compile your email list and send all of your customers an invitation to start following your company on Facebook and Twitter.
The easiest way to do this is to get a software program or phone app that allows you to post the same message to all of the different sites at once. It is absolutely essential that your Facebook posts and Tweets are about something that is of interest to your customers. It doesn’t necessarily have to be business related but be careful to stay away from controversial items like politics because you do not want to offend potential customers.


Include some personal information as well, like something your child accomplished at school or the latest on the little league team you sponsor. If you would like more information on all the benefits available to our members, check out a test drive today or call or office at 888-425-8122.
Internet Marketing Ninjas have huge experience in raking care of tough reputation management cases: And it’s a hard work too!
Include the links to your social media sites in the email and let them know that when they add you to their friends list they will qualify for online offers that will only be available there. For example, if you are a heating and air conditioning company, provide tips on how to keep your home cool when the forecast calls for a really hot day. One excellent way to link is through association websites related to your field of business.
Show your are part of the community and try to establish a relationship with your customers that goes beyond business.



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