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20.04.2016
Facebook has lost Vodafone as an advertiser, after its skyscraper ads were shown on the group profile for the British National Party, a far-right political party in the UK that wants to send all non-white people in Britain "back home". The purposeful avoiding of political affiliation is extremely important for both advertisers and political parties, and a slip up of this magnitude could have repercussions that reach farther than just the Facebook community.
In all, Vodafone seems pretty peeved at both Facebook and OMD, taking a zero tolerance approach to its relationship with Facebook, and a more stringent relationship with its advertising agency. Whatever the general regard is toward the British National Party, not all companies are avoiding having advertisements on the group's Facebook page, including Orange.


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