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Nearly every marketer and entrepreneur in today’s world understands the need for landing pages.
We all love awesome graphics, subconsciously or knowingly, which makes the background of your landing page all the more crucial as a part of it all. When building a new landing page, you need to consider the restrictions of your platform first. This means you’ll need to pick the best possible foundation for your landing page before starting to build it.
Now that you have a solid foundation to build your landing page on, I’ll assume it can use a custom image as a background, instead of just a solid colour. Whether you decide to go with a solid colour as the background is completely up to you, but I’ll say this: It’s extremely hard to get a visitor go OMG about a basic blue background they’ve seen a thousand times before. For a list of inspiring and exciting landing page designs that are sure to bring out the creative genius inside you (they certainly did so for me!), check out these two blog posts by Ginny Soskey and Lindsay Kolowich, which list a total of 26 extremely attractive landing page designs. You can use colour psychology to benefit your business in many ways, one of which is by painting walls and decorating your office space according to certain psychological effects the different colours create. But these same psychological principles also work with high efficiency on landing pages and websites in general, impacting the thoughts and emotions of your visitors. Two of the more commonly used colours, apart from black, white and grey of course, are green and blue. Blue on the other hand is a favourite colour to a ton of people that conveys a steady and stable environment, which translates into a huge potential with marketing materials and landing pages. Therefore you can find blue as the main colour on multiple websites and landing pages, such as Wistia’s website.
By comprehending the different emotions and feelings colours can convey, you can go a long way in affecting your visitors’ actions and behaviour when visiting your landing page.
Now that we’ve covered the different colours that you can use, let’s take a look at creating some custom graphics for that landing page of yours.
Photoshop is an amazing tool for designers young and old, new and experienced, but it has a rather steep learning curve. That’s why I suggest using Canva for making images that stand out nicely without spending too much time on the process. Canva is a free web-based tool that you can use to create different graphics, and it comes with a number of premade dimensions that suit multiple purposes, like Facebook cover photos, blog post images and even infographics.
It also includes many free images and elements, but the selection mostly consists of paid elements and images, costing an affordable $1 each. That means you can create a professional looking custom image using a one dollar stock photo, a one dollar graphics element and a couple of lines of text. You can also upload your own images and graphics to be used in Canva, free of charge naturally.
There are dozens of stock photo sites, such as Shutterstock and iStockphoto, and you can easily find free images by changing the Google image search filter to only show images with rights to reuse and modify. What’s more important than where to look for background images, which can be easily found out about with Google and two searches, is to know what you’re looking for. Next up is figuring out the perfect layout, so that the image focuses the readers’ attention to certain parts of the copy. Lastly, keep in mind that photos with humans in them make for a positive effect on visitors, and that makes for a strong boost with a single picture.
Having read what you’ve read by now, you most likely already understand what I mean by the OMG effect, but just to be sure here’s a quick focusing chapter about what it is and how you should aim for it. The OMG effect in its simplicity means that the visitor will be admiring your background in awe and thinking to themselves: Oh My God.
We’ve now covered how you can make your next visitors admire your landing page background, what tools you should use to get there and how to pick out the perfect stock photos. You’ll need to consider many different aspects of choosing a background, from the type of background to the colour scheme and layout of your landing page, but the most important thing of all is to have a landing page.
Do you have a resource that you use when generating backgrounds or making your visitors gog ‘WOW!’ when they hit your landing page? Download Free 46 Page Report to Build Profitable Funnels using the 5 Simple Action Strategies!
MLA Lite is a concise guide to crafting college research papers in the style of the Modern Language Association (MLA). FBI Warning?  You are welcome to print, link, or distribute MLA Lite for not-for-profit educational purposes. The Modern Language Association (MLA) has developed a contemporary research style to meet the needs of scholars of modern literature and the humanities. There are a few basic features that recur throughout MLA style that might be missed if mentioned only in one section of MLA Lite.
Sentence capitalization capitalizes a title as you would a sentence, capitalizing the first word and proper nouns.
Number figures and exhibits consecutively throughout your text, independently from tables (each has their own number sequence).
1Bibliographic notes enable an author to refer readers to sources not directly cite in the text for additional information. 2Content notes let an author present a useful digression that might otherwise disrupt the main theme of the text. Spell out the names of countries, states, counties, provinces, territories, bodies of water, mountains, in the text. Most prefixes to places, such as Fort, North, Port, South, are spelled out in the text; as are suffixes such as Peak or Fork. When writing initials, the traditional format is still preferred—put a period and a single space after each. If an acronym is commonly used as a word, it does not require explanation (IQ, LSD, FBI, ESP). A term must be fully written the first time it is used, thereafter just the acronym is used.
NB> It is common practice in research writing to spell out the name or phrase to be abbreviated followed by the acronym in parentheses. Use italics for the titles of books and the names of periodicals in your text and references. NB> Add italics to a word or phrase only the first time it is used, thereafter use plain text.
Do not mix numbers that are spelled out with symbols, write out the term for the symbols as well.
Page numbers above 99 require only the last two digits of the second number as long as the result is unambiguous. If you quote material that contains a citation to another work, include this citation in your quotation. What the MLA Handbook is trying to say is that the first paragraph of a block quote—whether it was indented in the original or not—is not indented if only one paragraph is quoted. If a quote begins in what is mid-sentence in the original, the first letter of the first word may be uppercased to open a sentence.
An introductory phrase may lead into a quote that starts with an uppercased letter in the original. The punctuation mark at the end of a quotation may be changed to fit the syntax without indicating the change in the text.
Double quotation marks may be changed to single quotation marks, and the reverse, without indicating the change. For example, "The ship struck an iceberg and floundered [sic], with the loss of all on board." Or write "The ship struck an iceberg and floundered" (sic). This is a delicious evening, when the whole body is one sense, and imbibes delight through every pore. The names of ethnic or racial groups are capitalized if they represent a geographical region or language group. Designations based only on color, direction, size, habitat, customs, or local usage are often lower cased. NB> When in doubt, and when a good guide to grammar and usage is no help, follow whatever practice appeals to you but be consistent throughout your text!
Sentence caps capitalize just the first word, the first word after a colon, and any proper nouns in a heading or title. An introductory phrase leads into a direct quotation by placing the author's name in the text. Multiple works by one author require the short title of the specific work be added to the citation (See Gibaldi 251).
Place references on a new page under the centered heading "Works Cited" (in heading caps one inch below the top of the page just inside the top margin).
Arrange references alphabetically by author, if there is no author by title (ignore A, An, The, and non-English equivalents). Give authors' full names as indicated in the publication (do not abbreviate names to intials). All titles are set in heading caps (in languages other than English use sentence caps as customary in that language). The MLA Handbook makes an obsession of using abbreviations in references (see Gibaldi 261–82). Reprinted works require the original publication date as well as the date the reprint was published.
Research journals are typically paged consecutively from issue to issue—if the previous issue ended at page 101 the next would start at page 102.

NB> If the locale of a publication is not evident from its name and likely to be unfamiliar to readers add that information in brackets.
NB> A 3-em dash is used to list multiple works by the same author after the first reference. NB> The original publication date of a reprint usually goes immediately after the title.
NB> "If the nonperiodical work you are citing also appeared in print, you may determine that it is important [or useful] to include the bibliographic data for the print publication" (MLA 187). One of the rights accorded to the owner of copyright is the right to reproduce or to authorize others to reproduce the work in copies or phonorecords. Section 107 contains a list of the various purposes for which the reproduction of a particular work may be considered "fair," such as criticism, comment, news reporting, teaching, scholarship, and research. Copyright protects the particular way an author has expressed himself; it does not extend to any ideas, systems, or factual information conveyed in the work. The safest course is always to get permission from the copyright owner before using copyrighted material.
When it is impracticable to obtain permission, use of copyrighted material should be avoided unless the doctrine of "fair use" would clearly apply to the situation. The APA Quick Study is a concise guide to the basic features and essential rules of APA (American Psychological Association) style.
Warning!  APA style is plagued by exasperating nuances that are easy to trip over, even at a basic level.
The APA Manual once cautioned: "The Publication Manual is not intended to cover scientific writing at an undergraduate level. There are three basic styles of references: (a) author-date, (b) bibliography, and (c) note, as in endnotes or footnotes. The block formats illustrate how these rules are applied to format references to the most common sources. APA style asks that the digital object identifier (DOI) be added to references to journal articles (or any document that has one). Ideas and direct quotes are cited in the text using parenthetical citations in the form: (Author, date).
Remember: APA documentation has a passion for parentheses, and follows conventional punctuation, except after URLs and DOIs in references. Chapter 6 in the 2001 edition of the APA Manual (5th ed.), "Material Other Than Journal Articles," gives instructions for formatting papers in their final form for a class, thesis, or dissertation, a final manuscript.
There are two rules to note, both standard usage in research writing: (a) define acronyms, and (b) never use lowercase or Latin abbreviations in plain text. Technically APA is an initialism since each letter is pronounced separately, while NASA is a true acronym since it is pronounced as a word.
Scare quotes is the term given to adding emphasis by placing a word or phrase in quotation marks. They indicate the term is being used ironically, or is a slang, coined, or invented expression. To set your Google Analytics, go to Google Analytics Homepageand sign up with your Google account.
With Google Analytics, you will be able to tell what your traffic sources are, what are the incoming search terms, whatkeywords were used etc.
Google has a very powerful tool that will help you in this process, known as Google Keyword Tool. You should start off with putting links in places you are active online, like blogs, social networks, forums etc. If you are willing to spend some money to promote your website, then you must consider this. When I look at your website in Safari, it looks fine but when opening in Internet Explorer, it has some overlapping. This "Web Design" & "How to Make Money Online" resource is a result of the thousands of hours that I've been working online trying to make some extra money working from home. Do you have a affiliate program or home business opportunity that you would like to promote?
Advertise your offer in front of thousands of people that have an interest for Internet Marketing and different ways to make money online. But when should you have a clean white background, when to use a fancy stock photo and when to draw something unique to be used as the background? For example by using ClickFunnels you can easily choose the type of background you like, where as a landing page theme for WordPress might require some modification of code to accept custom images as the background.
Basecamp is a good example of a very clean and minimalistic look, whereas Muck Rack goes for two separate images side by side. Canva is an easy, free and function filled tool to create attention grabbers out of ordinary stock photos. Don’t use girls in bikinis if you’re promoting a mommy blog, or baby pictures for a manly man DIY blog.
Use the image to boost the call to action’s effectiveness, not vice versa, by planning the layout so that the background doesn’t steal the CTAs attention.
It needs to resonate with your target audience for it to be effective, and that’s why you should always split test everything before settling for one option over another. The process in itself is not that difficult, or anything special really, but it does take some thorough thinking to get to the best results. He is known as the 'Sales Funnel Architect' and is a specialist at using paid traffic to generate highly profitable sales funnels. The MLA Handbook has no instructions for using headings or subheadings in a research paper other than for the title and works cited. If each element in the series requires a separate paragraph, these are set flush with the left margin with each paragraph indented and numbered appropriately.
This form of seriation is useful in detailing and summarizing an argument, or perhaps the results of a research study in the conclusion. But as a practical matter, this form of seriation is not particularly common in research papers. If the contents of a table are drawn or adapted from a published source, note that as a source note as shown in figure 5. MLA style has restored it traditional rules for editing quotations after expanding them in the last (5th) edition of the Handbook.
Conventional spacing after punctuation is practiced by MLA style, with the exception of putting a single space after most colons.
Exercices Spirituels et Philosophie Antiques [Spiritual exercises and ancient pholosophies]. Copyright laws provide for the fair use of copyrighted material for educational purposes, reviews, and scholarship. There is no specific number of words, lines, or notes that may safely be taken without permission. The Copyright Office can neither determine if a certain use may be considered "fair" nor advise on possible copyright violations. There are separate instructions for preparing a paper for publication, a copy manuscript (the main focus of the Publication Manual), and for presentation in its final form for a class, or seminar, a final manuscript.
It can also refer to a style of presentation, as in the style of the American Psychological Association. APA style uses the author-date style, with text citations placed in parentheses (parenthetical citations) in author-date format. APA style calls for parentheses or brackets around a lot the material that goes into composing a reference. For final manuscripts follow conventional rules in the text (only)—double space after the end of a sentence—to improve readability.
These are: (a) author, (b) date, (c) title, (d) publication information, and (e) Internet access information.
All titles are formatted lowercase (sentence caps): only the first word, the first word after a colon, and proper nouns are capitalized.
By convention (shared with other styles) no publisher is given for journals and other periodicals, the title or name of the journal (in italics) is sufficient. Three changes are called for: (a) block paragraph spacing, (b) tables and figures embedded in the text (not on separate pages at the end of a paper), and (c) the consolidation of the title and abstract pages on a single page.
They may insist that the APA Manual be followed precisely, even when it makes no sense to do so (left, above).
Titles (and other headings), the abstract, author information, block quotes, table headings and notes, and references are all block paragraph spaced. But when preparing a final manuscript---a class paper, thesis, or dissertation---they are inserted at the appropriate place in the text.
There are five topics that merit special attention: some practices shared by other styles, some unique to APA style. Unless they are very familiar, like FBI or CIA, a reader can remember just a few in the course of a research paper.
Titles of books and volumes, reports, Web Pages, and the names of journals are also placed in italics.
They may be edited to do so according to sensible rules specified in the APA Manual and abstracted in APA Lite. The APA Manual insists that datum is the singular form of data, though dictionaries disagree (p. The more effort you put in at this stage, the better the chances of your business’ online success.

It’s free, easy to set-up and use, and provides complete statistics for your website from unique visitors, to Pay-Per-Click ad success, and more. It is an excellent tool that tells you how many searches are performed on a particular keyword, and how much competition do you from other sites etc.
The best places for keywords are your titles (within the tags) which appear at the top of your page window, headings, sub-headings, and the content close to the top (introductory paragraph etc). You can also use Google Ad Planner to research a specific site to see what type of audience is visiting them. To start, you of course need a Facebook account.Start by clicking on the “Create an ad” button. That way you can make sure the foundation is solid and multi-functional enough to support your vision.
Basing the background on your own brand identity is important, as well as considering the desired impact. It can also improve the visitors reading speed and comprehension capabilities, so it is a common colour to be found online. This is so important and being the co-founder of a creative agency and a photographer myself, I know exactly just how important it is to also create the right brand image for your company. These go inside the margin space, one-half inch from the top of the page, next to the right margin. When the elements require this form of elaboration it is more common to set them under their own subheadings in the text, perhaps following sentence seriation in a transition paragraph under a major heading.
The source is formatted with a hanging indent, table notes are formatted as indented paragraphs (MLA 119).
Concluding punctuation (a question mark, exclamation point, or period) may be followed by one or two spaces as long as you are consistent throughout your text.
Use this "three-em dash" in place of the author's name in subsequent works by the same exact author(s).
Single-spacing can be used for table titles and headings, figure captions, references (but double-spacing is required between references), footnotes, and long quotations [this is sometimes referred to as block spacing].
Acknowledging the source of the copyrighted material does not substitute for obtaining permission. While the APA Lite focuses on the details, the Quick Study highlights those features that are trademarks of APA style. There are five sets of rules that merit particular attention: (a) abbreviations, (b) capitalization, (c) emphasis, (d) numbers, and (e) quotations. References and citations must correspond, that is, everything cited in the text must be referenced, and only the works cited are included in the reference list. It puts a period after all abbreviations or initials, and commas between items in a series, like the names of several coauthors to a work. With two or more authors the last author's name is preceded by an ampersand (&), an APA trademark.
Titles of books and the names of journals (journal names are capitalized as proper nouns) are placed in italics. The APA Manual also expresses a preference for a fairly large, 12-point, font, but accepts a smaller (10-point) elite typewriter-sized font as well.
If many pages come between the first usage and subsequent usage, the reader can forget what the acronym stands for.
With adequate SEO, you page will show up on someone’s search results when they perform a search on a search engine. There are two major services that you can use to di this; Google Adwords, and Facebook ads. Once you win a slot, you pay Google a certain amount for each time someone clicks on your ad.
Hence, the “cheap website hosting” ad will display to any person on Facebook with “website owner” or something similar anywhere on their profile. If the documentation is poor or incomplete the dialogue sputters and fails, becoming little more than noise. However, the latest edition of the APA Manual now expressly allows tables to be single-spaced throughout.
This can also be written, "the APA (American Psychological Association) publishes a style guide. But this post will focus on it from a marketing point-of-view, and will include some points not already discussed. For example, if you offer website hosting, your customers might find you by searching for “cheap web hosting” etc. Also, Search Engines like to see fresh things, so keep your content up-dated, and write articles frequently.
In regards to my favorite tools, I actually like taking stock images or ones I took and editing them with photo apps like VSCO and Snapseed on my phone. Prose works cite the page followed by a semicolon, then additional identifying information. When there are two or more coauthors, the last author is preceded by an ampersand: (Author, Author, & Author, 2006). Not only will you get more visitors from the linking site, it will also increase your search engine rank, hence getting you more targeted traffic.
You should use keywords as anchor texts when linking to your website from another platform. For example, if you paid $10, and set $1 per click, then Google will display your ad for 10 clicks, and after that, your ad will be removed. Once done, you will be asked to select a target demographic(what sort of people you want to target). But we have put together a few keys steps you need to take in order for your traffic to start flowing.
What an exciting time it had beento be a Christian leader!A But by the time Second Timothy was written, the picture had changed drastically.
Everything else is of an uncertain quality, something to keep in mind when drawing on casual sources from the Internet. Nero had become the emperor of the Roman Empire, and his insanity was already wreaking havoc in the lives of countless believers all over the empire.
Because Ephesus was the major city of Asia Minor and the seat of the Proconsul of Rome, it had been designated as a place where Christians were to be purged and hence made an example to all believers in other parts of Asia Minor. The Roman governmentintended to scare them out of their Christian faith and right back into the old pagan temples.A As a result of these hard times, many believers died for their faith.
And as if all these hardships and disappointments were not mountainous enough to deal with, Timothy also had to deal with serious internal problems of rebellion among some of the members of his church leadership!A Timothy had written a letter to Paul explaining all his difficulties. Compounded into one word, the new word meansA to stand upon, as to take a firm stand or a hard position.
Indeed, it was a term borrowedfrom the military that meantA to stay at onea€™s post.A Timothya€™s post was the pulpit of his church.
From that pulpit, he maintained his leadership,A imparted vision, issued rebukes, taught and preached the Word, and brought correction.
No one else could stand in that position, because it was the position that had been assigned to him by God. Regardless of whether times are good or bad, that is your post a€” your place of responsibility a€” so dig in, take a firm stand, andresolve that you are going to be faithful!a€?A This was just the word Timothy needed to encourage him to stand tall, be brave, and remain faithful to his assignment.
His struggles passed, and he became the respected leader of the Christians in the region of Asia Minor.
In the years that he served as the senior pastor of Ephesus, Timothy had many different kinds of seasons a€” some good, some not so good. But regardless, he stayed at his post until the very end.A What kind of season are you going through right now? Those happy seasons are such wonderful times, and you should do everythingyou can to enjoy them. Are you going to be as faithful and steadfast when you face difficult challenges as you were when things seemed a little easier?A Take Paula€™s words to Timothy, and apply them to yourself. Wouldna€™t it be a pity if you gave up and sacrificed everything youa€™ve worked so hard to gain because of a few dark clouds?A Jesus is with you, my friend. You have called me to do something great for You, and Ia€™m not going to let the devil or my circumstances chase me away fromwhere I know I need to be.
Ita€™s been very difficult, but this season will pass a€” and when it does, Ia€™ll be stronger, wiser, and more equipped for the future. The devil and various circumstances have tried hard to move me, but I have made up my mind and have resolvedin my heart that I am not flinching or moving from the place where Jesus called me to give my heart! Have the dark clouds been hovering over you for so long that it has made you wish you could give your assignment to someone else?A 2.
Have you considered how tragic it would be if you quit just before the sun started shining again? Is it possible that you are at the end of this turbulent season and that the best season of your life is just around the corner?A 3. Can you think of times in your past when you thought it was all over for you, but then that difficult time passed and you came into a wonderful season of fruitfulness?

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