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Once one of the most popular e-mail services on the web, Hotmail – officially at least – no longer exists. At a time when it was still quite common for companies to charge for users to have an e-mail addresses, Hotmail was founded in 1996 by Sabeer Bhatia and Jack Smith as a free service for all clients. Having amassed a reported 8.5million subscribers from across the globe, interest in the webmail company quickly started to build, and the business was sold to Microsoft in December 1997 for a reported $400 million. Part of the reason behind the success of the company was their localised versions of the site for different regions around the globe – whereas competitors traditionally focused on the US market, Hotmail was keen to engage with the growing base of users connecting to the internet in other parts of the globe.
There are also those who say Hotmail offered one of the first proper routes for a generation that still weren’t tech-savvy to make their first steps online. Part of the marketing behind GMail was the higher levels of security it would provide compared to Yahoo! Despite winning a variety of awards for its upgraded service as Windows Live Mail, the company struggled to gain bakc lost confidence, as customs flocked to join Google’s Gmail web service.
Despite various upgrades to the service, Microsoft eventually admitted defeat with their Windows Live Hotmail service in 2012.

Microsoft, however, are keen to unify their branding – following the various attempts to complicate the naming of their brands in the middle of the last decade, they have opted for a simpler, sleeker approach, especially as competition from Apple has heated up. About usCustomer Service Numbers is the UK's dedicated customer service phone number directory. Still perhaps the most widely recognised platform for sending and receiving mails online, Microsoft have tried to centralise their operations, leading to the fall of one of the first great portals of the web.
This was one of the first moves the Bill Gates founded company have made to subsume businesses in industries that they have looked to go into – preferring to purchase an already successful company rather than start their own competitor for scratch. By 1998,  it was the internet’s largest e-mail client, claiming a base of around 30 million active Hotmail users.
Despite complaints from those that had grown up with the brand, Microsoft stuck through with their plan – in part due to the new Google mail service GMail that was launched in 2005. With a cleaner look and simpler interface, users had a lot less to complain about with GMail – especially considering the massive amount of extra storage the service offered. We give you the VERY BEST numbers, to get straight through to whichever company you need to contact, without fuss.

Add to that a relatively light webpage that allowed clients on even the slowest modem to swiftly check their inbox, and it is clear why Hotmail was the market leader.
This has caused some unrest among die-hard Hotmail users, who are unhappy at the treatment of a company that truly represents one of the turning points in the history of the web.
The name, bizarrely, was chosen as Hotmail could be condensed to HTML (and was originally stylised at HoTMaiL), and the company launched with a 2mb limit on users inboxes – a relatively huge amount considered that dial-up internet connection speeds meant that the sending of images or other large files was prohibitive. Since then, Microsoft had been fighting an uphill battle to convince the public of the safety of their service. Between 2001 and 2003, millions of Hotmail accounts has been exposed to tampering by hackers, who had run riot on the service – leading to many thousands of complaints from customers whose privacy had been compromised.

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