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A month before the Google mobile-friendly algorithm boost, Google starts issuing new warnings to site owners.
Google is now issuing a new type of warning to site owners if their site is not mobile-friendly.
John Mueller of Google confirmed this is an experiment they are trying out to see if it helps boost mobile-friendliness. Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm.
SMX Advanced, the only conference designed for experienced search marketers, returns to Seattle June 22-23.
MarTech: The Marketing Tech Conference is for marketers responsible for selecting marketing technologies and developing marketing technologists.


Here as an example of an old legacy site of mine that I have not redesigned with a mobile friendly template.
This only shows in the mobile search results, it does no show up as an alert when you search on desktop. It only shows when you are logged into your Google account connected to the Google Search Console for the site.
Google has been pushing site owners to go mobile friendly for the past couple of years, as the number of mobile searches is greater than the number of desktop searches.  And with Google increasing the mobile friendly ranking signal in May, it makes sense that Google is adding this extra reminder to site owners to ensure their site is mobile friendly and receives the boost. Added: John Mueller from Google confirmed they are only showing these alerts for not being mobile friendly. She regularly speaks at Pubcon, SMX, ClickZ and more, and has been presenting at conferences for over a decade.


The new warnings show directly in the mobile search results, but only to the site owner, when Google knows that the searcher is the owner of the site. Please keep in mind that all comments are moderated according to my official commenting policy.
For more background information on Barry, see his full bio and disclosures, click over here.



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